We live in an era of “as a service” providers, services that are integral to our lives & have seamlessly created a space in it, have become really really important & resulted in a convenience that is unparalleled. Banking as a service like Paytm or Paypal, movement as a service like Uber, Ola or Blu, content at home as a service like Netflix, Amazon Prime, Hulu or Hotstar. These services have revolutionized our lives & made transportation, financial payments as well as entertainment easy to access & use.
Like Banking as a service caught on a few years back, will Insurance as a service be the next innovation in protecting risk, lives & incomes. Plug & play insurance services on the cloud could define the next wave of differentiation, give businesses & individuals access to cheaper & more comprehensive insurance solutions as underwriting, claims processing & customer services become more improved.
This is being led by digitisation & according to a recent report, 80% of consumers are more eager to use digital insurance platforms that traditional ones. The advantages of IAAS are :
1) Plug & play
2) Trustworthy insurance solutions
3) Risk protection
4) One to many model
5) Low entry barriers
6) Growth driven through word of mouth
Post covid are interesting times for insurance with increased awareness, low inertia of buying insurance products, better & cheaper products, high growth rates & acceptance of consumers that they need to protect risk. We at Upllyft life ( www.upllyft.ca ) follow the same mantra & provide insurance solutions that help protect incomes, lives & households through a customer first approach.
#insurance #innovation #entrepreneurship #canada #customerservice #riskmanagement #insuranceagent #saas
Seasoned Finance Professional with 12 Years of Expertise in Credit Management and Operation.
1moBest of luck! Looking forward to continuing this fruitful collaboration.