reo’s Post

Driving sustainability with reo – The React With Impact Series We are proud to contribute to the remarkable ‘React with Impact’ program, thanks to the Federal Ministry for Economic Affairs and Climate Action. This initiative empowers startups advancing sustainability, inclusivity, and social accessibility. Today, in our sixth spotlight post, we're thrilled to showcase reo. This innovative, German, digital circularity startup provides a software as a service solution to reuse plastic packaging in cosmetics and help brands to gather data towards ESG reporting and the European Green Deal. Our team conducted research and numerous expert interviews to analyze financing options, sales and marketing best practices as well as potential customer profiles. The outcome was a valuation of suitable VC firms, a detailed competitor landscape, an overview of specific brands to be targeted, and a suggestion for an advisory board. These insights provide reo with a clear view on the market and the confidence to aim for bigger brands and retailers whilst preparing themselves for their first round of VC funding. A special shout-out to our Deloitte team – Lara-Louissa Genz, Jo Graff, Elsa Hammerschmidt, and Jan-Henrik Schmidt-Dencker. These extensive insights are only possible through your thorough research, remarkable persistence, and exemplary collaboration. For more insights about reo, contact Steffanie Rainer or visit https://deloi.tt/3R4fCmp Keep an eye out for future posts in our React with Impact series to learn more about similarly inspiring projects. Thanks to Elsa Hammerschmidt , Malte Adomeit , Virginie Briand, and Daniel Könnecke for coordinating the green brand experience program and supporting #GreenGrowth #ReactWithImpact #circularity #tracability #sustainability #wearereo