Weekday’s Post

GAP’s ‘Get Loose’ campaign with Troye Sivan is a lesson in culturally-relevant brand activation imo. Having forgotten that GAP even existed, to occupying nearly every social platform I open, I love so much about this campaign. The double entendre, the soundtrack, the choreography, the art direction, the production, the talent, it is all so thoughtfully curated and astute as a considered piece of brand marketing. And then the platform-tailored rollout of the campaign with behind-the-scenes integration - it’s just everywhere. Let’s hope this is the start of a reignited wave for high-concept commercials. Seeing this level of cultural sensitivity and artistic direction is such a refreshing change from the performance-driven ads that we’ve become so accustomed to in a landscape of quantification-first campaigns. #marketing #brand #culture #creativity

📆Next week is Secondhand Wardrobe Week!👗👕💚 Join the Movement!! 💡Here are some tips on how to be part of the Movement: 1. Explore Local Thrift Stores: Check out your local thrift stores and consignment shops. You never know what hidden gems you might discover. 2. Swap with Friends: Organize a clothing swap with friends and exchange pieces you no longer wear. It's a fun way to refresh your wardrobe without spending a dime. 3. Share Your Finds: Join the conversation on social media using the hashtag #SecondhandWardrobeWeek. Share your favorite secondhand finds, fashion tips, and inspire others to join the movement. 4. Educate and Advocate: Spread awareness about the environmental impact of fast fashion and the benefits of secondhand shopping. Encourage friends and family to make more sustainable choices in their fashion journey. More details👉👇 https://lnkd.in/gu8YySUe

Normcore is the new cool. 🧥👖 But what is it? It’s all about simple, no-fuss style. Think basic tees, plain jeans, neutral colors. People love it for its comfort and authenticity. Normcore isn’t flashy, but it’s real and relatable. It’s a style everyone can embrace. On Instagram, it stands out for its simplicity. No over-the-top trends, just real style. Want to know why it’s trending? Check out our blog to find out more  Learn how this trend is reshaping Instagram content. 👉 Visit the link and read the full blog: https://lnkd.in/dgcfWUdX 💬 Share your thoughts: Is Normcore your vibe? #NormcoreStyle #InstagramTrends #FashionAesthetic #AuthenticStyle #KickstaTips

welcome to made in style today i suggest you how to perform seasonal promotion Fall into style with Made in Style! Enjoy 20% off our autumn essentials for a limited time. Don't miss out on upgrading your wardrobe! #FallFashion #SaleAlert"

The world of denim is filled with terms, abbreviations, and jargon. By understanding the most common ones, you’ll not only gain a deeper appreciation for your jeans but also develop a greater insight into the denim industry. Most importantly, you’ll build expertise as a denim and jeans specialist, which is essential when working in a denim store or for a denim brand. It’s all about “practicing what you preach,” so mastering the basics is crucial before you can advise and inspire others. This 'Top 25 Denim Dictionary Guide' serves as the ultimate guide for anyone wanting to dive deeper into denim. Whether you’re a denim enthusiast, a dedicated denim head, or simply curious to learn all the ins and outs about denim, this guide has you covered! Read the full denim guide here: https://lnkd.in/eqXMCxbt #dictionary #encyclopedia #inspiration #education #denim

The Chasmeesh : Weaving Dreams into the Fabric of Fashion 🌟 Embarking on a Cultural Journey: - THE CHASMEESH isn't just a brand; it's a dream realized from the rich tapestry of hip-hop culture. - Originating from the streets of New York, it's a movement that has captured the hearts and minds of rebels and artists alike. - Hip-hop reverberated globally, it sparked a revolution of self-expression. THE CHASMEESH is that revolution, transformed into a fashion statement that speaks volumes. 👚A Statement Beyond Clothes: - Rejecting the mundane, THE CHASMEESH is about creating trends, not just following them. It’s about a unique blend of styles that tells your story, your way. - Our pieces are more than just attire; they’re the canvas for your individuality, the expression of your life’s narrative. 💭 WEAR YOUR BELIEFS : - THE CHASMEESH is more than a logo; it's a mindset of creativity, resistance, and empowerment. - It's a celebration of our collective dreams, passions, and beliefs. When you wear THE CHASMEESH, you're not just wearing clothes. You're wearing a piece of a dream, a fragment of a culture, and the beliefs that define who you are. #THECHASSMEESH #FashionRevolution #HipHopHeritage #StandOutStyle

Fall fashion isn’t just about staying warm—it’s about embracing your inner confidence and letting your style reflect the high-value woman you are. ✨ Whether it’s a chic sweater or a bold coat, when you dress in a way that makes you feel empowered, you naturally attract the right kind of attention—including from high-quality men who value more than just appearances. Confidence is magnetic. When you feel great in what you’re wearing, it shows. It’s not just about trends—it’s about owning your unique style and radiating the self-assurance that high-value men find irresistible. 🌟 Remember, the best accessory you can wear is your confidence. Dress for yourself first, and the right man will be drawn to your energy. ✨ Post a photo of your favorite fall outfit and tag me! Let’s inspire each other to dress confidently and attract the right energy this season. 🍁 #EngagedatAnyAge #JakiSabourin #DatingOver40 #DatingOver50 #FallFashion #ConfidentlyYou #StyleOver40 #HighValueWoman #OwnYourLook

Fall fashion isn’t just about staying warm—it’s about embracing your inner confidence and letting your style reflect the high-value woman you are. ✨ Whether it’s a chic sweater or a bold coat, when you dress in a way that makes you feel empowered, you naturally attract the right kind of attention—including from high-quality men who value more than just appearances. Confidence is magnetic. When you feel great in what you’re wearing, it shows. It’s not just about trends—it’s about owning your unique style and radiating the self-assurance that high-value men find irresistible. 🌟 Remember, the best accessory you can wear is your confidence. Dress for yourself first, and the right man will be drawn to your energy. ✨ Post a photo of your favorite fall outfit and tag me! Let’s inspire each other to dress confidently and attract the right energy this season. 🍁 #EngagedatAnyAge #JakiSabourin #DatingOver40 #DatingOver50 #FallFashion #ConfidentlyYou #StyleOver40 #HighValueWoman #OwnYourLook

Our Contributing Editor, Arianne (Ari) Obi , makes her debut on NIGHTSTAND SERVICE with a timely and crucial article shedding light on the recurring issue of racist blunders within the fashion industry, particularly prevalent during fashion week. One glaring example is the recent misstep by Egon Lab, whose 'invisible t-shirts' debacle featuring both black and white models ignited rightful outrage, emphasising the urgent need for thoughtful representation and messaging in our industry. Unfortunately, this is not an isolated incident. History is littered with instances where fashion brands have stumbled, often egregiously, on matters of race, ethnicity, and cultural appropriation. From Dolce and Gabbana's troubled past to H&M's regrettable misstep and Marni's recent controversy, the need for introspection and accountability within the industry has never been more apparent. So WHAT CAN BRANDS LEARN FROM THIS? 👽 Diversity need not be just on the runway or in campaigns, but in senior leadership. We know that fashion has a plague of white, male, directors, and this lack of diversity is reflected in senior leadership across the board. We need a myriad of perspectives in the boardroom to avoid errors like these, people’s whose voice and decision-making matters and can trickle down into entire organisations. 👽 Brands should test their campaigns on different types of audiences to ensure that their messaging is being clearly understood and is culturally aware. If necessary, they should adapt these for different platforms and local markets. 👽 Brands need to be accountable, proactive and self-aware, sometimes overly cautious to not make mistakes. This can have an impact on their reputation and revenue, especially if key audiences lie in emerging markets. 👽 Brands need to consider their audience. With Gen Z becoming the largest consumers and luxury whilst also prioritising liberal values, brands need to take a hard look at their choices to build trust and loyalty in their audience. Read here: https://lnkd.in/ePjfwbw2 #FashionIndustry #FashionWeek #EgonLab #MarketingInsights #FashionInsights #culturalsensitivity #NIGHTSTANDSERVICE #INDUSTRYBABY

Clothes have the power to be an authentic and liberating means of self-expression that reflects who people are on the inside. With its inclusive clothing, Snag is helping even more people to express themselves. Not only is the range inclusive, but so too is its advertising. By showing a wide range of people feeling good about themselves, the campaign is an important reminder of the impact of positive representation. https://lnkd.in/gff3VSYr