What’s Cooking Group’s Post

My first working group on Wine and Society at CEEV - Comité Vins, honoured to co-chair with the iconic wine legend George Sandeman and EU wine guru Ignacio Sánchez Recarte. The world of #wine faces increasing scrutiny, raising important conversations about consumption and wellbeing. As always in life, the key is moderation, therefore understanding and promoting what constitutes a safe level of wine consumption is essential. At the intersection of enjoyment and health, happiness and wellbeing, we must advocate for responsible consumption and educate on the risks of overindulgence. By fostering a culture of moderation, we can help ensure that wine continues to be enjoyed safely. Federación Española del Vino (FEV) ACIBEV - Associação de Vinhos e Espirituosas de Portugal Associação das Empresas de Vinho do Porto - AEVP - Unione Italiana Vini - UIV Federvini Vinum Et Spiritus Verband Deutscher Sektkellereien e.V. and Fédération Française des Vins d'Apéritif Wine and Spirit Trade Association Ignacio Sánchez Recarte Filippo Valentini Juliette Moinereau Marina Malherbe Julie Bouveret Wine in Moderation (WiM) Association #Wine #Moderation #ResponsibleDrinking

🍎 Spain, often celebrated as the “fruit and vegetable garden of Europe,” faces new demands for higher quality and flexibility in its food & beverage industry. How are businesses responding? Watch Agustin Escobar and Eduardo Bartolome unpack the sector's challenges and highlight success stories from Ekonoke, Deoleo, and Coca-Cola Europacific Partners on their journeys towards efficiency, resilience, and sustainability. Read more here: https://sie.ag/3fEBCE

🍎 Spain, often celebrated as the “fruit and vegetable garden of Europe,” faces new demands for higher quality and flexibility in its food & beverage industry. How are businesses responding? Watch Agustin Escobar and Eduardo Bartolome unpack the sector's challenges and highlight success stories from Ekonoke, Deoleo, and Coca-Cola Europacific Partners on their journeys towards efficiency, resilience, and sustainability. Read more here: https://sie.ag/3fEBCE

🍎 Spain, often celebrated as the “fruit and vegetable garden of Europe,” faces new demands for higher quality and flexibility in its food & beverage industry. How are businesses responding? Watch Agustin Escobar and Eduardo Bartolome unpack the sector's challenges and highlight success stories from Ekonoke, Deoleo, and Coca-Cola Europacific Partners on their journeys towards efficiency, resilience, and sustainability. Read more here: https://sie.ag/3fEBCE

As the world gets more “connected” (digitally), study after study shows that we’re people are feeling more alone than ever. Can wine HELP? This picture was taken in 2018, not long after I moved to Australia and began living my “dream life” in Barossa Valley. The biggest challenge for me was adapting to a new place, with an entirely new culture, and making friends. How do we build new friendships? I created a group called the Brazilian House where I invited everyone I met in the wine industry to come to my house. We would pick a theme, and everyone would bring a wine and food to match the theme. We did that regularly, every second Sunday night, and it really became something we all loved and looked forward to. We had so much fun, shared stories and created such strong emotional connections with each other. It was a game where everybody could win. Getting together in groups like this is such a common thing in Brazil – we call these groups Confraria (“Brotherhood”), and I think it’s had a big influence on why people are drinking more wine in Brazil today. We are one of the only countries in the world where wine consumption is not decreasing… in fact, in Brazil it is INCREASING. We all love the LIFESTYLE that wine brings, why note sell that feeling in other countries? According to Beverage Daily, “Brazil - the second largest market in South America - saw 11.6% growth [in 2023], returning 2020-2021 levels”. Also, according to IWSR “Wine volumes for H1 2021-2022 were down -5%, and of the top 20 wine markets, only Brazil is drinking more wine now than it did in 2017”. Wouldn’t it be great if while we’re trying to help the wine industry, we could also tackle one of the biggest problems facing society today, by helping bring people together. Why not let Brazilian culture inspire us, and go out and create our own Confrarias, bring some fun into people’s lives and get people connected over a few glasses of delicious wine. ♥️🍷 Speaking of Brazil, I’m heading home for a few months at the end of May, I will share here everything that’s happening on the other side of the world. 🍷🇦🇺 ❤️🇧🇷 Dave Gerner Thomas Massey #wineindustry #winebusinesses #winelife #brazilianwineindustry #australianwineindustry

🍎 Spain, often celebrated as the “fruit and vegetable garden of Europe,” faces new demands for higher quality and flexibility in its food & beverage industry. How are businesses responding? Watch Agustin Escobar and Eduardo Bartolome unpack the sector's challenges and highlight success stories from Ekonoke, Deoleo, and Coca-Cola Europacific Partners on their journeys towards efficiency, resilience, and sustainability. Read more here: https://sie.ag/3fEBCE

🍎 Spain, often celebrated as the “fruit and vegetable garden of Europe,” faces new demands for higher quality and flexibility in its food & beverage industry. How are businesses responding? Watch Agustin Escobar and Eduardo Bartolome unpack the sector's challenges and highlight success stories from Ekonoke, Deoleo, and Coca-Cola Europacific Partners on their journeys towards efficiency, resilience, and sustainability. Read more here: https://sie.ag/3fEBCE

🍎 Spain, often celebrated as the “fruit and vegetable garden of Europe,” faces new demands for higher quality and flexibility in its food & beverage industry. How are businesses responding? Watch Agustin Escobar and Eduardo Bartolome unpack the sector's challenges and highlight success stories from Ekonoke, Deoleo, and Coca-Cola Europacific Partners on their journeys towards efficiency, resilience, and sustainability. Read more here: https://sie.ag/3fEBCE

🍎 Spain, often celebrated as the “fruit and vegetable garden of Europe,” faces new demands for higher quality and flexibility in its food & beverage industry. How are businesses responding? Watch Agustin Escobar and Eduardo Bartolome unpack the sector's challenges and highlight success stories from Ekonoke, Deoleo, and Coca-Cola Europacific Partners on their journeys towards efficiency, resilience, and sustainability. Read more here: https://sie.ag/3fEBCE

🍎 Spain, often celebrated as the “fruit and vegetable garden of Europe,” faces new demands for higher quality and flexibility in its food & beverage industry. How are businesses responding? Watch Agustin Escobar and Eduardo Bartolome unpack the sector's challenges and highlight success stories from Ekonoke, Deoleo, and Coca-Cola Europacific Partners on their journeys towards efficiency, resilience, and sustainability. Read more here: https://sie.ag/3fEBCE