KingMakers’ Post

As a social media manager / Digital marketing strategist / PR working for Pizzahut and Movenpick icecream franchise in Nigeria, I’ve got some advice for my comrades in this field. 🔸When you’re given a target to achieve, set your own target! Usually I set mine a bit above the given target so at worst, I hit the target or surpass it. 🔸If you manage a team, try to be patient with them! Heavy lies the head that wears the crown.. Be patient, Leave nobody behind, everyone should be heard, work hand in hand with your team to achieve goals, Celebrate successes with them (everyone have a hand in every success). 🔸Stay creative! This is one major skill most social media managers have. For me, whenever I run out of content, I watch several videos from other brands in different countries and try to see how I can blend that into the Nigerian market. So it’s like getting a blend of ideas, refining it and creating something new out of it, something that would work in the local market where you function. 🔸 Lastly always benchmark! Look at what the other competitor brands are doing as against what you are doing to measure your success, know their weaknesses, analyze potential opportunities and put your plan to action.🎬🏆 Hope these few points help.. Have a lovely week!!🍾🍾 #socialemediamarketing #linkedinforcreators #digitalamarketing #linkedingrowth

Dear you, Don’t be the Brand that is doing it’s business so anciently. be a modern brand! Come into the new age of business and digital solutions, Create a website or a mobile application that will help your business achieve its goals and usher you into a new age of digital transformation and growth. Be a brand with a strong marketing presence, let us help you build and grow ✌🏽Message us right now!! IDCL Africa the best advertising agency in Nigeria 👏🏾

If you’re thinking about buying one of those PR email lists from creators that are outside Nigeria… don’t even bother💁🏾♀️ I see a lot of posts about buying email lists or following accounts selling access to brands abroad. Here's the thing: chances are, those brands don't ship internationally and wouldn't consider creators outside their region. So, how can you find brands that actually work with Nigerian creators? Here are some free, effective alternatives: 1️⃣Facebook & TikTok Ad Libraries These platforms are goldmines for brand research! Search for ads in your niche and reach out to those brands directly. If they're spending money on ads, they likely have a marketing budget that might include UGC! 2️⃣Scroll & Scout Pay attention to ads while you scroll(especially on IG)! Take note of brands whose ads resonate with you. Reach out directly and express your interest in collaborating. 3️⃣Leverage Past Collaborations Look for international brands that have already partnered with Nigerian creators because they're more likely to be open to doing it again! Reach out and express your interest in future collaborations. Remember, building genuine connections is key. By focusing on brands that already cater to the Nigerian market or have a history of including diverse creators, you'll maximize your chances of success. Let's empower each other and build those brand partnerships the right way! Who else has some killer tips for finding brand collaborations? Make sure you share them in the comments☺️ #UGC #ContentCreatorsinNigeria #BrandPartnerships #UGCTips

🎱Lottery Betting - Projected Revenue Growth in 🇧🇷 2024 Projection: US$250.70 M. Growth Rate: 5.50% CAGR from 2024 to 2028. 2028 Projection: US$310.60M. Expected ARPU: US$290 (US$0.29k). Global Context: 🇧🇷vs. 🇺🇸: Brazil's market is smaller compared to the U.S. (US$5,743.00 M in 2024) but still a growing opportunity. 🤝 Collaboration Opportunities: As a marketing advisor, I am relatively new to the lottery vertical and am actively exploring its unique dynamics thanks to one of my clients. I have witnessed a significant impact — a +135% increase in ticket sales (+9K in 2 weeks)— following the launch of influencer marketing activities through collaborations with a variety of micro-influencers and YouTubers, who have a strong affinity with sports, lifestyle, and travel. I am now focused on helping the lottery brand to establish a robust affiliate and marketing structure. 𝐈𝐟 𝐲𝐨𝐮 𝐡𝐚𝐯𝐞 𝐬𝐮𝐛𝐬𝐭𝐚𝐧𝐭𝐢𝐚𝐥 𝐭𝐫𝐚𝐟𝐟𝐢𝐜 𝐚𝐧𝐝 𝐚𝐫𝐞 𝐢𝐧𝐭𝐞𝐫𝐞𝐬𝐭𝐞𝐝 𝐢𝐧 𝐞𝐱𝐩𝐥𝐨𝐫𝐢𝐧𝐠 𝐜𝐨𝐦𝐦𝐞𝐫𝐜𝐢𝐚𝐥 𝐨𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬, 𝐩𝐥𝐞𝐚𝐬𝐞 𝐟𝐞𝐞𝐥 𝐟𝐫𝐞𝐞 𝐭𝐨 𝐫𝐞𝐚𝐜𝐡 𝐨𝐮𝐭! Ps. Exciting plans ahead for Nigeria and Peru' too! #BrazilLottery #Opportunities #growthmarketing #streamingmedia

Node Media Nigeria Limited: "Ready to revolutionize your brand's advertising strategy? Node Media Nigeria Limited is your go-to partner! Our innovative approaches and cutting-edge solutions will help you connect with your audience in new and impactful ways. From concept to execution, we'll help you stand out in a crowded market and drive real results. Let's push the boundaries of advertising together! #InnovativeAdvertising #NodeMediaNigeria #AdvertisingSolutions"

The Dark Side of OOH Advertising in Nigeria: A Cautionary Tale As a proud innovator and team leader of one of Nigeria's fastest growing Out of Home Advertising Company, I'm sharing a disheartening experience that highlights the perils of Out-of-Home (OOH) advertising in Nigeria. Recently, my team and I successfully executed an innovative idea for a brand at a popular roundabout in Lagos, with all necessary government approvals in place. However, our success was short-lived. A government personnel, who had previously demanded money from us (which we refused to pay), sabotaged our project. She vandalized our product pack, defacing it alongside two men. Many witnesses saw her. This senseless act of destruction not only damaged our property but also undermined our hard work and dedication. We incurred additional costs and stayed up all night with our team to restore the damages caused by this wicked people. This incident exposes the harsh reality of OOH advertising in Nigeria, where even with government approval, projects can be derailed by self-serving individuals or area boys demanding "settlements." I'm sharing this story to caution fellow professionals and highlight the need for a more secure and transparent regulatory environment. Let's work together to create a level playing field where innovation can thrive without fear of sabotage. #OOHAdvertising #Innovation #Nigeria #Marketing #Advertising #Ethics #Transparency #RegulatoryEnvironment

Let's Get Real About Ads in Nigeria! I was hanging out with a friend over the weekend when he suddenly pointed to an ad and said, "What's this?" That moment changed the narrative of our meeting, and we dove into a heated discussion about the state of advertising in Nigeria. But honestly, it's disappointing to see many brands miss the mark. It's either their ads lack creativity or they're stuck in traditional ways. Failing to resonate with today's fast-paced market to truly connect with your audience in today's evolving market is a miss. we need ads that: Tell stories that touch our hearts Make us laugh or cry Drive real results with data-driven insights Understanding our audience's emotions and needs is crucial. It's no longer news that traditional ads just won't cut it in today's ever-changing market. Let's elevate our advertising game! So, how can we step up our ads game and create meaningful connections with our audience? Focus on; 📌Emotional storytelling 📌Data-driven insights 📌Creative visuals 📌Personalization 📌Interactive experiences 📌Authenticity 📌Continuous optimization. in conclusion, elevating our advertising game requires a deep understanding of our audience's emotions and needs and by leveraging the above points, you can raise the bar. Share your thoughts on what makes an ad truly effective with me, please #MarketingStrategy  #AudienceEngagement  #Brandvoice #GlobalMarketing  #MarketingCampaigns  #Marketing

Bayonle Sunday Your commitment to learning and sharing valuable insights is exactly what this challenge is all about. We're looking forward to the impactful conversations and growth that will come from this. L #PersonalBranding #ChallengeAccepted #Mediabuying #Advertising #Day1  #smeshopboost31

Let me reintroduce myself: “Bar-Your-Hmm-Lay” Hello everyone! I'm Bayonle Sunday, a Media Manager & Buyer at a marketing and advertising agency in Nigeria. I love helping individuals and businesses achieve their online goals through brand strategy and digital innovation. My interests lie in consumer insights, the creator economy, and emerging technologies. I’ve consulted for major brands and businesses in the SSA region, enhancing their Meta advertising skills for better results. Although I'm skeptical about LinkedIn challenges, I'm excited to take this one on with SME SHOP and Triumphant Paul I'm looking forward to sharing thought-provoking pieces and digital insights in exchange for your engagement – your likes, comments, and shares. As someone passionate about learning and sharing knowledge, I enjoy participating in speaking engagements, educational programs, and innovative projects that contribute to my growth. Let's converse, exchange ideas, and grow together! #SMEShopBoost31 #PersonalBranding #ChallengeAccepted #Mediabuying #Advertising #Day1

When running ads, one crucial thing you should never overlook is focusing on your target audience. You've likely heard this advice countless times on LinkedIn, but it's especially critical when it comes to advertising. If you target the wrong audience, you'll end up wasting a significant amount of money. And if you're handling advertising for a client, it could even cost you your job. Imagine a business based in Lagos and Kaduna, without the means to ship products to other states of the country. If they target the whole of Nigeria with their ads, they'll end up wasting money. Why? Well because they don’t have the resources to ship to other states, but advertising is spread across the whole country. So here's a friendly reminder: always focus on reaching the right audience! Please let me know if you need me to make another post on how we reach the right audience for our clients and make them millions in Naira. #linkedin #advertisingservices