Whistl UK Ltd’s Post

Have you seen this inspiring Whistl UK Ltd article featuring our own, Simon Leonard? As one of our co-founders, his journey to becoming a successful business owner started at the age of just 7 years old! In this piece, Whistl UK Ltd dives deep into the importance of innovation, as well as Simon's lessons learned along the way, offering valuable insights for aspiring entrepreneurs and leaders alike. Check out the article below and join us in celebrating this milestone! #Entrepreneurship #Leadership #Innovation #grüum

**This Candy Will Change Your Sales Forever: MiniCrush Freeze-Dried Revolution! 🚀🍭** Discover the ultimate game-changer in the sweets market – MiniCrush Freeze-Dried Candy. Tailored for wholesalers, online entrepreneurs, and retail visionaries, MiniCrush is set to catapult your offerings into a new era.  With its unique texture and unparalleled taste, MiniCrush not only satisfies candy lovers but also intrigues the modern consumer looking for the next big thing. Stand out in a crowded marketplace by adding MiniCrush to your lineup and watch your sales soar. Get ready to crush the competition and delight customers in one fell swoop. #CandyInnovation #MarketTrendsetters #SalesBooster

St. Louis ..... The dream of all businesses. 💯Always selling 💯Always relevant and 💯Tied to generations ............ and memories In business, they called them "Risk Averse or Fabian entrepreneurs" because you assume they shy away from innovation and creativity. I simply call them CONSISTENT They were pioneers in their time, when the market had no competition. Once upon a time, If you mentioned sugar, this was all you had. but ... They had every opportunity to be arrogant and controlling yet.... They never compromised on Quality, Value and Price! . . . Even deeper than that, alot our childhood meal time memories are tied to: - taking it to boarding school and it lasting forever, even with ants digging deep - using the carton for games like soccer goal posts - using carton as Cars for our dolls - competition with our friends on whose sugar will dissolve quicker Today, we have alot more vendors like honey well sugar, dangote sugar etc ... ..but Sometimes, we buy memories, not products! St. Louis, is proof that ... How a brand makes you feel can be all the "BRAND STORY" you need 🫂 🤗 👐 . . Food for Thought though, Gen Z are definitely not playing with cartons, the whole world is on a fitfam journey, sugar substitutes are more relevant, sugar-free is now the ideal choice for most.... If they continue to choose to not evolve, What do you think will happen, when the generations that knew or grew up with this brand (and the memories) no longer exist? 🤔 . . . #marketing #businessanalysis #business #businessdevelopment #branding

It is not arrogance! The sugar industry is similar to the garri business. Sugar is sugar, and Garri is Garri. The much the company can do is change its brand assets possibly packaging, and color palette but it doesn't change the product taste. People will always buy sugar whether it is packaged in sachets or sold in nylons. Companies like this focus more on customer retention management & distribution, the more the products are reachable the more it sticks in the mind of the consumer. Based on SWOT analysis, they can remain relevant in the minds of GenZ's & Gen Alphas by creating relatable social media content and creating a special product & packaging for young people. For example, the luxury brand Clarins has a special product for young people called "My Clarins" 📌

THIS reel had me pause a series of posts I penned down about building a D2C brand ground up!!🚨 On my regular Instagram doom scroll last night (it was research! 😏 ) I came across this reel by a young man named Arbaz Abbasi who has started a french fries stall in Karachi. Now, you must be thinking that this reel was about some Bahubali-fries or some mind-blowing food combination right? WRONG! ❌ ❌ Arbaz's reels are focused on the business of a fries stall! He's been documenting his process and journey since what I assume is day 1 of starting his business and here's 3 things that blew my mind about his content: ⌛ He's started a 30-day series where he shows the everyday workings of his stall, how much he sold on that day, and what his sales were. The best part? He ends it by saying "I will reveal my profit on day 30 so stay tuned!". Talk about keeping your audience hooked! You best believe I hit that follow button! 💯 His content is all raw. There are no transitions, no trending audios and the content is pretty much the same every day but his reels have an average of 1M+ views, and are extensively shared. He has 121k followers already and his comments section is flooded with location inquiries when he doesn't even speak about the taste of the fries, menu, or flavor options! Brands spend so many resources trying to achieve such metrics! 😎 He has got all the basics of social media marketing right! He has a descriptive bio with all the right information. He has his stall location linked to his profile and even distributes his content across channels like YouTube! He adds subtitles to all his videos, writes descriptive captions, uses focused hashtags, and replies to comments promptly! I am so impressed by his use of social media. You can tell by now that I'm very invested in his series and I can't wait to see how he continues marketing his stall once the 30 days are over! Here's a link to his profile if you want to check him out: https://lnkd.in/dWpvG2QY Tell me in the comments what you think about his content and other takeaways I might have missed! #SmallBusinessMarketing #InnovativeMarketing #SmallBizSuccess #Entrepreneurship #LocalBusiness #CreativeMarketing #smallbusinessowner #smallbusiness

The Day a Local Bakery Became a Business Success Story I remember meeting a small bakery owner a few months ago who had a passion for baking but struggled to turn that into a thriving business. They had everything—a great product, loyal customers—but the sales were stagnant. Together, we dug into their operations and found small tweaks that made a big difference. We revamped their online presence, introduced e-commerce, and created a simple social media strategy. Today, that bakery is not only profitable but shipping treats across the city! Small businesses often just need the right guidance. It’s about listening, learning, and working together. #SmallBusinessSupport #BusinessGrowth #SuccessStory #EntrepreneurJourney #EcommerceSuccess

How cool is this! When we launched SOLBEVI in August last year, we had a formal business plan that we prepared in the months prior. With the craziness of the last 6 months, I completely forgot that we made this. However we are currently progressing into the next (exciting) stage of our business journey, and so I decided we needed to prepare a Revision 2. So, I opened Revision 1 and read through our Goals and Targets for the first 12-18 months. Fair to say I am happy with the results. Have a read below of what they were: - Secure a successful Supply Agreement with 5 independent cellars/bottle shops within the first 6 months, stocking and selling both our products. (Current Stat: 50 venues) - Secure Supply Agreements with 10 restaurants and/or bars within the first 6 months. (Current Stat: Secured 118 venues) - Secure a Supply Agreement with a large retailer (i.e. Dan Murphys, BWS, Liquor Land, Vintage Cellars) – ideally before Summer of 2024/25. (Current Stat: Secured 115 Dan Murphy’s stores nation wide, and … stay tuned!) - Sell 20,000 cans (first production run) in 6 months. (Current Stat: We sold 25,000 cans and 2,500 bottles in 4 months!) - Post 2x Social Media posts per week for a minimum 12 months. (Current Stat: Post every single day)    How do I think we achieved this with no team or employees? Two reasons... 1) Making sure I am nice to every individual I meet. Never treating anyone rudely or badly, and focusing on developing relationships with everyone, rather than making them one-off encounters. 2) I quit my job and threw absolutely everything at it. People told me I was an “idiot” for not doing it part time at the start to see how it goes. My response was “I am young with no kids, I have a supportive partner who will help me through the tough times, and if it all turns bad, I can always go back to my old industry”. But I promised myself I would never let that happen. So whilst we smashed our goals in the first 6 months, the challenge has only just started and we have a long road ahead! Bring it on!

Coffee, like advertising and PR, is a cutthroat business. There's competition, quite literally, on every corner. In this blog, our own master wordsmith and coffee connoisseur Craig Perronne dives into the lessons learned while frequenting a favorite local coffee shop and seeing first hand how they successfully navigated fierce competition, Covid lockdowns and more. Read more here; https://lnkd.in/gNvT2skW #kahnmedia #blogpost #marketingagency #pragency #coffee

The government shut our business down. And we didn't see it coming. After a tumultuous period in our family's life, we had just pulled together and started a new business - The Anti Hangover. It's a delicious honey based gel that prevents hangovers. Duh! And our marketing plan was smart. We didn't sell it in pharmacies like the other guys! We sold it in liquor stores. We didn't have experience in retail, so we had to learn fast: - How does retail actually work. - Cold calls suck, but can work really well. - Giving an invoice, and getting paid are 2 different things. - You have to sell hundreds of low priced products to make a living. - The back rooms of retail stores are dirty! We did pretty well. Two of us got into 150 liquor stores in 6 months. We were finally turning a profit. And then the government closed all the liquor stores. Apparently that would cure COVID. It was supposed to be for two weeks. It was actually for 161 days! Overnight, we had no outlets, no customers, and no business. And we couldn't even drink our troubles away. What did we do? - We added new products to our range. - We improved our in-store display packaging. - We started selling in pharmacies and supermarkets. We recovered and managed to build enough, that our business got acquired and merged with a long standing brand. Cool story bro, whats the point? 1. You can't plan for everything. 2. They don't teach this in business school. 3. You might have to do what you initially decided against. 4. You should have new innovations and iterations on hand at all times. 5. The perfect environment doesn't exist. We were forced to learn and adapt. FAST! And now, through the magic of the internet, I can share those lessons with you. "How to take a product from idea to on the shelf fast" is coming soon.

The road to success is not paved. Sometimes it’s barely a path. Mostly it’s just wilderness. If you’re plotting your own course, keep going, you never know where you’ll end up. #entrepreneursmindset #entrepreneurship