The quick-service restaurant (#QSR) industry is evolving rapidly, and one of the most significant changes on the horizon (with major implications for QSR loyalty programs) is the introduction of Apple Intelligence, powered by App Intents. Think about your morning coffee routine. Now consider a mobile automation that knows your regular order and your preferred pick-up location based on your route to work and places the order for you — all triggered by your personal calendar or a Siri command. This is the future that App Intents and Apple Intelligence are set to bring to the QSR industry. Now is the time to consider how your app can leverage App Intents. The potential is vast, and with Apple Intelligence set to drop soon, you need to prepare your mobile app now before the competition eats your lunch (or drinks your coffee). At WillowTree, we're experts in preparing QSR brands for these major iOS updates. In this video and companion article, Apple Practice Advisor, Andrew Carter shows how to offer users a fast and seamless Apple Intelligence experience, thereby increasing retention and driving loyalty: https://lnkd.in/eRAziC3J We're excited to dive deeper into these innovations at the upcoming #QSREvolution conference on September 4-5. Reach out here if you're headed to Atlanta and want to schedule a time to talk: https://lnkd.in/e4ftbqBF #AppleIntelligence #AppIntents #DigitalTransformation
Vinton South/Joe Cardinal/Cory Priggs/Mike Plemons, if you guys know any folks headed to the QSREvolution Conference in Atlanta on September 4-5, let me know. I'll be there and would love to chat all things Apple Intelligence with them. Appreciate the quick demo, Andrew Carter!
Ok, as an Android user who works on an iOS product, I find this super helpful. Thanks Andrew.
Great job explaining the new features! 👏🏿👏🏿
Partner, AI/Data at WillowTree, Inc.
2moThis is real. Whatever you think about Apple's approach here specifically, with intents and their integration into Siri, the long term takeaway here is that our interactions with computers is fundamentally going to shift to a new pattern that is being shown with this approach. Take a close look at this design pattern and what Apple is doing, because it's going to be relevant regardless of the specifics. Andrew Carter You make this so fun too! Great video.