Honey’s Post

Elevate Your Brand with Tasty Delights! At Flourish Marketing, we understand the power of engaging multiple senses in your brand communication. That's why we're thrilled to showcase edible branded items! From delectable macarons to mouthwatering sauces, luxurious hampers to delightful cookies, and even award-winning tea boxes filled with gourmet teas, we've got innovative ideas to ensure your brand or message leaves a lasting impression on every palate. Ready to make a delicious statement? Contact us today to discover how our edible branded items can take your brand to the next level! #promotional #creativesolutions #branding #design #tangiblemarketing #custom #promote #customisable #customdesign #promotionalproductswork #promotionalproducts #brand #promotionalproduct #businessgift #promotionalitems #coporategifts #advertising #giftideas #marketingstrategy

SMALL BRANDS NEED BIG PERSONALITIES. They need to stand up, stand out & stand proud. For a new brand there is no more important lever than packaging, and packaging design. Start your engines. People buy brands. A compelling brand is a reflection of a person’s better self. It tells a personal story about themselves in the best possible way. They have good taste, they are unique, adventurous, discerning, fun. Everything you buy says something about you. At the heart, and starting point of every great brand, is a distinctive projection. A collection of distinctive brand assets. A (distinctive) brand asset being exactly what it describes; an attribute that accrues value to the brand. Making it noticeable, desirable, memorable, ownable. Red Bull is a good example – especially when it launched in 1987. A unique 250mL sleek can, a cool name, and of course a simple proposition – Energy – on the can, in the can. An iconic logo that’s stood the test of time, & globalization. This can was so desirable, people were willing to pay $1.99 vs $0.50 or less for a bigger can of Coke. So this is, and always should be, the aspiration. Do we at Blue Sky Miners mine this blue sky? I’m very proud of Bar Diver cocktails. Having worked on, and developed many, many brands, it is unique to me for its collection of numerous distinctive brand assets. THE NAME. Bar Diver is cool, a little irreverent, a little bit inside baseball, and most of all we trademarked the word “Bar” in a ready to serve cocktail. It represents cocktail culture, beyond cocktail convenience. Bar Quality. THE LOGO; A deep sea diver (deep flavor) with a cocktail shaker (cocktail culture) is immediately compelling, memorable, ownable and above all iconic. The Bartender In A Bottle. THE GREEN BOTTLE: In a sea of seltzers, cocktails, beers, wines in cans, the green bottle stands up, and stands out. 6.8 Fl. Oz. of worthiness. 200mL of international projection, a solid sustainability reputation. Somehow everything tastes better from glass. It feels that bit higher quality. There’s a message in the bottle. THE RED CAP: We wanted a signature; a Levi’s red tag, a Prada tab, something that haloed across all the platforms – classic, sparkling, cream cocktails, spirit-free mocktails, and cannabis coquetels. Different drinkers – same proposition; bar quality cocktails. And the, ever so lightly retro cap, is in our opinion, cooler. The objective is to bring these assets to life consistently, persistently, across every medium that you can afford. I am indebted to my friend William Bahan for living the life aquatic, and bringing these assets out of the ether, and in to real life. Having a creative director who is not only an excellent designer, but also a gifted illustrator, and engaged deeply enough to develop a website, take stunning photography. I’m reluctant to even share this information because it's competitive intelligence. BarDiverCocktails.com and @BarDiverCocktails for the socials.

Building a cohesive marketing strategy is a lot like cooking a gourmet meal: 1. Plan your ingredients 2. Follow a recipe 3. Present beautifully. Contact us: https://lnkd.in/emR-pjCR 😊 #Marketing #Branding #concepts #brand #branddesign #graphicdesign #marketing

Is your hemp beverage brand getting lost in the crowd? I put together this free guide that offers actionable steps to help you stand out. Download now: https://lnkd.in/e7BBG_8U #BrandPositioning #HempBeverage

Building a cohesive marketing strategy is a lot like cooking a gourmet meal: 1. Plan your ingredients 2. Follow a recipe 3. Present beautifully. Contact us: https://lnkd.in/gK37R96K 😊 #Marketing #Branding #concepts #brand #branddesign #graphicdesign #marketing

Liquid Death: The Billion-Dollar Water Brand Disrupting the Beverage Industry Liquid Death, the sparkling water with a heavy metal twist, has defied convention and become a cultural phenomenon. The Anti-Establishment Elixir: The brand's rebellious branding, eco-friendly aluminum cans, and irreverent marketing campaigns have resonated deeply with Gen Z, a generation that values authenticity and sustainability. “Liquid Death nailed it with their aluminum can vessel as it nods to the nostalgia that Gen Z loves – those soda cans they drank when they were young before everything went plastic,” remarked Quynh Mai, the CEO and Founder of New York City-based Qulture, a marketing agency that focuses on brands seeking to connect with Gen Z consumers. “Liquid Death marketed its products through stunts that were more closely aligned with MrBeast YouTube hijinks and nostalgic episodes of Punk’d than traditional CPG marketing. These antics went viral and gave them something money cannot buy, word-of-mouth. By rejecting plastic bottles and embracing the vessel of beer cans, Liquid Death makes every drinker feel like a rebel,” added Mai. Lifestyle Brand, Not Just a Beverage: Liquid Death has cultivated a devoted following through its exclusive "Country Club" membership program and social media engagement, turning water consumption into a lifestyle choice. Media Company First, CPG Product Second: This unique approach, as articulated by brand strategist Robyn Young, has allowed Liquid Death to "own" a unique brand identity rather than just a commodity product. The Robin Report's Arick Wierson dives deeper into Liquid Death's meteoric rise, exploring its: -Unconventional marketing strategies -Savvy distribution model -Expansion into flavored water and iced tea -Alignment with the growing sober-curious movement Read the full article to learn how Liquid Death is rewriting the rules of the beverage industry. https://lnkd.in/ebGciMZM #LiquidDeath #DisruptiveBranding #BeverageIndustry #GenZMarketing #Sustainability

Packaging isn't just about aesthetics - it's the secret ingredient to keeping your meal prep business fresh, safe, and unforgettable! Learn more here: bit.ly/AU97PMPB #MealPrepMagic #PackagingPerfection #MealPrepSuccess #PackagingGoals #FoodieFaves #HealthyEats #MealPrepMastery

Packaging isn't just about aesthetics - it's the secret ingredient to keeping your meal prep business fresh, safe, and unforgettable! Learn more here: bit.ly/AU97PMPB #MealPrepMagic #PackagingPerfection #MealPrepSuccess #PackagingGoals #FoodieFaves #HealthyEats #MealPrepMastery

You’re not doing enough to build your brand! Sippers, I see many brands burning their cash on things that don’t matter. This doesn’t have to be complicated or expensive. Albert Einstein said it best, “Make everything as simple as possible, but not simpler. What can you do to build your brand without breaking your bank? -Do Demos & Tastings -Train the people that touch your brand -Share your story with the decion makers -Get on Social Media Yep, it’s that easy. While you consider what I share, try my orange marmalade tequila margarita with Elvelo Blanco. Ingredients: - 2 oz Elvelo blanco tequila - 1 oz orange marmalade - 1 oz fresh lime juice - 1 oz orange juice - 1/2 oz agave syrup - Ice - Orange slice for garnish - Salt for rimming (optional) Instructions: 1. Rim the glass with salt (optional): Take a lime wedge and run it around the rim of a glass. Dip the rim in salt to coat it. 2. In a shaker, combine Elvelo blanco tequila, orange marmalade, lime juice, orange juice, and agave syrup. 3. Add ice to the shaker and shake vigorously for about 15 seconds to chill the drink and mix the ingredients. 4. Strain the cocktail into the prepared glass filled with ice. 5. Garnish with an orange slice. 6. Serve and enjoy! While your sipping your margarita, ponder this, what did the orange say to the lime about tasting? "Lime, you're really zestful! Let's squeeze the day together!" Here's to simplicity and deliciousness, without breaking the bank! Cheers to keeping our wallets full and our taste buds satisfied! ------------------------ 📌 Enjoy my content? I'm Samuel Anderson, empowering brands and driving success in the drinks industry. DM me to connect. Follow + Share + 🛎️ ♻️ Share with those seeking knowledge on how to build a brand without breaking their bank!

The main function of a Can Cooler is to keep your beverage cold, however one can argue that their effectiveness in advertising your brand name and message might be of far greater value. This low-cost marketing tool has staying power, travels easily and Birch Grove Branding offers a wide variety of different styles and branding options. #koozies #cancoolers #beverageindustry #beerindustry #promoproducts