McKinsey emphasizes that retail businesses no longer have the luxury of choosing whether or not to offer an omnichannel experience. It's a matter of survival in today's competitive retail industry. Providing a seamless shopping journey across various platforms is now a critical requirement for their continued existence. #RetailSurvival #OmnichannelExperience
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Global Executive & Mobile Strategist - enabling Enterprises to simplify complexity and deliver the promise of mobility
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