Yotpo’s Post

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"The Future of Direct Mail: Insider Strategies Revealed" In this clip, EMA President Marie Clarke shares insights on USPS promotions to save $ on postage available in 2025. But that's just the beginning... Our full webinar explored: 1️⃣ Postmaster General Louis DeJoy's controversial plans and their impact on YOUR business 2️⃣ The truth about election mail integrity and ballot delivery for 2024 3️⃣ Legislative actions that could reshape our entire industry (I was surprised by these) Plus, we covered: - A surprising revelation about the Board of Governors that's hard to believe - 3 actionable steps to protect your mailing operations from future disruptions - The "hidden discount" strategy that earned one mailer a $7 million postal credit 😱 The full video recording is available now for a limited time. Need to stay ahead in these turbulent times? 🚨 Comment "DIRECT MAIL IS NOT DEAD" below, and I'll send you access to the full recording ⤵ The direct mail landscape is shifting rapidly. Will you be left behind, or will you lead the charge? PS: Thank you to Sylvamo and Gerry Klug for putting this event together, and to Marie Clarke from EMA (Envelope Manufacturers Association) for bringing her insights to the event!

Pop Quiz: Which of our most popular postcard sizes meet the USPS guidelines for First-Class Mail? That would be our Small Postcard, which is 5.5" x 4.25" Bonus Question: Which postcard size out of the top 3 is our most popular? That would be our Large Postcard, at 8.5" x 5.5"

Our new blog, “How Much Should You Worry About USPS Service Performance?” is here. Get comfy and take some time to have a read. We promise it’ll be worth your time. https://lnkd.in/eBEG2Dqg #SnailWorks #SnailTalk #MailTrackingSoftware #SmallBusiness #InformedVisibility #MailTracking #DirectMail #PoliticalMail #InformedDelivery #DigitalMarketing #OutboundDirectMail #InboundDirectMail

Please read Dave’s Snailworks post closely. Customers often turn to mail tracking to address temporary USPS service issues and unfortunately stop. This is painful choice to watch as their Mail Service Provider since mail tracking offers a promising opportunity to expand their marketing processes and deepen their understanding of how their product moves throughout the USPS supply chain. One has many variations of basic visibility reporting available to them and even has the opportunity to view aggregate scan data for a mailing. Whomever you choose to use for mail tracking, reconsider your strategies and speak with industry service providers. You will be surprised as to what you can learn.

If you're using MXToolbox to check your email domain against blacklists, beware that it checks the IP of your website, not the IP of your mailserver - not what you want. You need to run an MX lookup, get the IP of your mailserver, and then run a blacklist check against that IP.

TitleDock introduces: Mail merge enhancements now let you customize individual messages. You can also save any draft or message as a template. Plus, send contacts as vCard attachments and select only the fields you want to share

The Ultimate Guide to Setting Up and Managing Mailgun SMTP Accounts: Everything You Need to Know

"Upgrade your email game with MailStore- the ultimate email archiving solution. Say hello to efficiency and compliance. #EmailArchiving #Productivity" For further query reachout to - apurva.verma@digiswitch.in