Yotpo’s Post

Let’s be real—countdown timers usually feel like digital snake oil. They create this sense of “Act now while supplies last!” urgency that feels totally fake, especially when the product isn’t going anywhere. But I still added one to the opt-in page for my Black Friday email list prep guide. Why? Because Black Friday is a collective delusion that we all buy into, and the deadline is very real. That ticking clock? It’s not just marketing fluff this time—it’s the reminder that, like it or not, this deadline matters. So yeah, countdown timers get on my nerves. But when the urgency is real, they work. It’s all about knowing when to push the button—and when to hold back. How do you feel about countdown timers in marketing? Overused or just right? #EmailMarketing #BlackFridayPrep #MarketingStrategy #NoBSMarketing

4,000,000,000 emails flooded inboxes over the 2023 BFCM holiday week. So it only makes sense I share the 6 email delivery benchmarks I aim for: Last year, the buying frenzy was intense. Just check out these numbers: • Black Friday sales hit $9.52 billion in the US alone. • Open rates surged by 44%, while click-throughs climbed by 23%. Here's what nobody tells you: Billions of those emails never even reached inboxes. If your email lands in spam, your amazing offer is dead on arrival. So focus on deliverability by cleaning your list frequently. And making sure your emails are hitting the primary inbox Here are some deliverability benchmarks to aim for: • Click rate: ≥ 0.5% • Bounce rate: ≤ 1% • Spam rate: ≤ 0.03% • Delivery rate: ≥ 97% • Unsubscribe rate: ≤ 0.3% • Open rate: ≥ 30% (ideally 40-50%+)

🚀 Ready to level up your business? During HighLevel’s Black Friday promotion, new AND existing users can save big! Whether you’re looking to automate, scale, or simplify your marketing game, NOW is the time to jump in. Don’t miss out on this limited-time promo - click to learn more and start saving! 💸https://lnkd.in/gbfDwMMG #LevelUpYourBusiness #BlackFridayDeals #HighLevel #MarketingAutomation #SaveBig #ScaleYourBusiness #BusinessGrowth #MarketingSimplified #AutomationMadeEasy #EntrepreneurLife #SmallBusinessTips #DigitalMarketing #MarketingTools #ScaleAndSave #BlackFridayPromo

How are you and your team dealing with this year's promo tab epidemic? As you may know, when you stop hitting the inbox and start making it to the promo tab, you open rate begins to plummet and so is your sales. So if you plan to make a lot of money during this year's Black Friday, now is the the best time to start getting back into the main inbox whilst over 80% of businesses other brands are consistently hitting the promo. We found the fix. No, it's not dmarc issues, though it's great to fix any such issue, ...it's not getting replies even though that too is really great and helps your domain reputation... And it's not your anti-promo codes even though those too are great to have... ...you just need to understand the real reasons Google send certain emails to spam and promo tabs. And try to figure out what a stricter policy in those lines would look like. Feel free to hit me up so we can discuss more on this topic. Who knows, I might just be able to get you out of the promo tab and help you make a shit load of money this coming Black Friday... #emails, #emailmarketing, #Promotab #inbox #emailinbox.#blackfriday #emailcopy

🎉 Ready to make this holiday season your most successful yet? Rebel Republique is here to help you maximize your potential with TWO powerful webinars: 🔹 FREE Webinar: “Practical Tips for Maximizing the Gifting Season” – Join us on November 14 for actionable insights that can elevate your holiday sales strategy and engage your customers when it matters most. 🔹 PAID Webinar: “Black Friday Sales Optimization – How to Achieve 10x Sales” – On November 19, discover proven tactics for boosting conversions, leveraging social and email marketing, and increasing purchase value to drive record-breaking Black Friday results. Don’t miss out on this opportunity to gear up your business for peak holiday performance. Secure your spot now and finish the year stronger than ever! 💪✨

🎥 LIVE NOW: if you're an advertiser or work within the Paid Search industry, join our webinar now taking you through the ultimate checklist to optimise your data feed ahead of Black Friday. Did you know that a missing or inaccurate product feed can result in a significant chunk of your products being invisible? Our VP, business development, Jon Lord, and our partners at Intelligent Reach - a Searchspring Company; Jim HAYSOM; are walking you through how to avoid this mistake and maximise your ROAS this Black Friday. Join the webinar here: https://lnkd.in/egF4EfF6

I swear my feed is 50% 'comment & I'll send you X (must be following)'. Well today (because who wants to be like everyone else?)... I'm giving away this Email Deliverability checklist for free. No strings attached. Because Black Friday is on the horizon & I want you all to be spamless for the biggest sales period of the year. Because you can't. Make. Sales. From. Spam. Happy sending 📩 #deliverability #klaviyo #emailmarketing #checklist #digitalmarketing #bfcm #blackfridaycybermonday #blackfriday #spamfolder #smsmarketing ------ Lots of brands find deliverability daunting. There's so much to consider. If you're a DTC company who wants to ensure you're spam-proof, reach out for an audit!

Black Friday is fast approaching—Is your business ready? 🚀 We’ve got you covered! Our specialised Black Friday plans are designed to supercharge your promotions and help you maximise email revenue like never before. 💥 🔗 Explore the plans now: https://lnkd.in/gRqBFizW Don’t miss out on turning this shopping frenzy into a revenue goldmine! 💸 #EmailMarketing #PersonalisedMarketing #EmailCampaigns #EmailDesign #EcommerceMarketing #BusinessGrowth #MarketingSuccess

According to our calculations, Black Friday had the highest email conversion rate of the month! But that’s not all Moosend found. 😁 Read our Black Friday survival guide and discover useful tips on how to make the most out of this holiday and increase your email open rates. #Moosend #BlackFriday #EmailStatistics

⏰ BLACK FRIDAY FINAL COUNTDOWN: Your Last-Minute Success Checklist! ⏰ Don't start Black Friday without this essential preparation guide. Here's your comprehensive checklist for SMS marketing success: 📋 Final Preparation Checklist: 1️⃣ Message Schedule Setup ✔ Early bird announcements (6AM) ✔ Deal launches (8AM) ✔ Stock updates (hourly) ✔ Flash sale alerts (random) ✔ Final countdown reminders. 2️⃣ Emergency Response Plan ✔ Stock-out notifications. ✔ Alternative product suggestions. ✔ Queue management updates. ✔ Extended hours announcements. ✔ Technical issue communications. 3️⃣ Customer Service Readiness ✔ Auto-reply templates ready. ✔ Support team notifications. ✔ Response tracking system. ✔ Escalation procedures. ✔ FAQ messages prepared. 🔥 Quick Implementation Steps: ▪️Create message templates with our SMS Campaign Advisor. ▪️Schedule your campaigns. ▪️Test all automated responses. ▪️Prepare backup messages. ▪️Brief your team. Get your FREE campaign planning support now: www.winsms.co.za/gpt/ ⚡ Pro Tip: Set up a test message to your team before launching to ensure all systems are working perfectly! #BlackFriday2024 #RetailSuccess #LastMinutePrep #SMSMarketing #BusinessStrategy #DigitalMarketing #SouthAfrica #RetailMarketing