About
Optimizely Web Experimentation is the fastest and most capable A/B testing solution on the market, empowering both technical and non-technical teams to create high-performing, personalized experiences and deliver them in the blink of an eye.
Web Experimentation enables teams to conduct experiments and personalization campaigns that help lower risk for new features, personalize customer experiences, and ultimately drive more customer loyalty and engagement. Leverage an intuitive visual editor, templated reusable components, and AI-assisted workflows - all contributing to impactful website changes based on data.
With a single workspace for experimentation, collaborators have unprecedented control and visibility across their experiments — from sourcing test ideas to interpreting results — which will help them improve velocity and efficiency.
This product is intended for
- Product Manager
- Digital Marketing Manager
- Digital Marketing Director
- Event Marketing Manager
- Director of Ecommerce
- Ecommerce Manager
Media
Products media viewer
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Experimentation Preview
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Notifications
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Apply JS
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Experimentation Results