Advantage/ Perkins+Will: Thought Leadership

People often ask me how I like working in a large architectural firm.  The answer:  I love it!  We are structured as local and regional practices - but have the benefit of more than 2200 professionals to rely on for expertise, resources, global reach and thought leadership.

To give you a sense of our strength, below are just a few of the seminars that P+W team members are presenting to other architects and industry leaders at this year's AIA conference in Orlando:

KEYNOTE Friday, April 28 8:30 AM:  Anticipate Challenge: Design That Overcomes

The brain, with neurons as numerous as stars in the sky, is the very core of how we experience design. Alongside two visual strategists from NASA’s Jet Propulsion Lab, Dr. Eve Edelstein, Director, Human Experience Lab at Perkins+Will, explores translating neuroscience into brain-based design that helps human achieve their potential.  LEARN MORE+

 SESSIONS

Thursday, April 27:  Leveraging Generational Diversity for Strategic Advantage

Generational diversity is a source of strategic advantage for design firms who understand how to leverage three generations working together. Scott Allen will participate in this session tackling the challenges and opportunities of leadership transition and its impact on client relationships.  LEARN MORE+

Problem-Solving Collaboration: National Museum of African American History and Culture

Zena Howard will be a panelist as design team leaders from the National Museum of African American History and Culture discuss project takeaways including achieving the client’s vision of creating column-free space, managing multi-stakeholder input, and designing the most sustainable national museum ever built.  LEARN MORE+

The Business Case for Resilience

Jon Penndorf will join firms of varying sizes to share how they've incorporated resilient design strategies, educated staff, and advocated with clients about issues affecting projects. It's not just talk or trend; the world is moving toward resilience.  LEARN MORE+

Women in Green and Why Diversity for Design Matters

Spring marks the 10-year anniversary of a pivotal publication: Women in Green: Voices of Sustainable Design. What did it tell us—and what have we learned in the years since? Paula McEvoy will join a panel to examine the status of diversity in design, the role of sustainability, and firms' efforts to build more-diverse practices that are relevant to the work of the future.   LEARN MORE+

Friday, April 28

Materials transparency is the new normal. But what can and should you do with materials disclosure documents, and how can you leverage this information to mitigate your professional liability risks? Brodie Stephens will discuss contract language, written and verbal communication, and owner's project requirements.  LEARN MORE+

Leigh Christy and John Haymaker will present HAZEL, a new data-rich digital modeling tool that helps design water-smart environments in drylands. Using Los Angeles as a case study, you’ll have a chance to see how innovation can elevate our practice in the face of serious challenges.  LEARN MORE+

What makes a healthcare project worthy of an AIA/AAH Healthcare design award? Step inside the minds of jurors, including Tatiana Guimaraes, and gain an in-depth understanding of all seven award-winning projects. As you'll see, the winners have taken their designs beyond the requisite functional and sustainability concerns of a hospital to solve aesthetic, civic, urban, and social concerns.  LEARN MORE+

Saturday, April 29

Words and Pictures: What Architects Can Learn from Comics

If your work increasingly relies on computer-generated deliverables, you can learn from the inventive ways comic book artists combine words and pictures. Matthew Crummey will explore a range of examples that demonstrate how you can improve your document craft and create smaller, more precise drawing sets.  LEARN MORE+