Is AI Taking Over Marketing?
I wanted to talk a little bit about the impact that AI is having on digital marketing.
It's becoming more and more prevalent, and for good reason - it's making marketing efforts much more efficient and effective. With AI, we can analyse vast amounts of data in a short amount of time, which allows us to make informed decisions about targeting and messaging.
It also allows us to personalise marketing efforts for individual consumers, which can lead to higher conversion rates. Overall, AI is helping businesses to save time and resources while also improving the customer experience.
In addition to all of this, AI is also helping to automate certain tasks, such as social media management and email marketing. This frees up time for marketers to focus on strategy and creative tasks, rather than getting bogged down with the more mundane aspects of the job. All in all, AI is definitely changing the face of digital marketing, and it's an exciting time to be a part of this industry!
Want to know a secret?
Everything above was written by AI, simply by me giving the following prompt: Write two paragraphs to add to an article talking about the impact of AI in digital marketing, written in a conversational style
The other day I asked it to create 30 quick intros for TikTok videos to record, which gave me a list of things to create videos on, and I have 30 bits of content for the month that took me a total of 1 hour.
Getting it to write sections of promotional marketing is one thing, but the real power being AI is massive. We are seeing it being rolled out in ways that are transformational when it comes to businesses, and we are only scratching the surface.
Adding this AI into your automation strategy could be incredible.