BlueCallom - Innovation Leadership Webinar October 12, 2022
"Idea hunting or Intelligent Innovation" BlueCallom - Innovation Leadership Webinar
October 12, 2022 10 am CEST
The hunt for ideas exist since beginning of the industrial revolution. It lead to very valuable improvements. But it does not get one to innovation. The starting point in innovation is not ideas but finding major challenges that had not been solved.
It’s about a new thinking, away from what exists towards what could be in the future. Starting with idea hunting or trend scouting kills innovation right there.
From idea hunting to intelligent innovation
Bow and arrow is evolving still today. But it took the shift to the agricultural revolution that made humanity survive. Horse carriages evolved fantastic, but the automobile changed the way we get almost any distance. The Internet, electric cars, quadcopters, and so forth. The speed of innovation is accelerating dramatically but starting with idea hunting makes it impossible for our brain to innovate.
AGENDA / CONTENT
* The initial value of an idea is zero – so let’s not even start here.
* Large known problems, gives you a market, an audience, a way to predict the economic outcome and much more.