DECODE - May 30, 2024
Credit: Grilli Type, GT America Intl

DECODE - May 30, 2024

READS

Travis and Jason Kelce to Record ‘New Heights’ Podcast From Cannes Lions (Page Six) 

Credit: NewHeights/YouTube

Stagwell Global’s Sport Beach is reaching new heights with the latest athletes joining the roster. Travis and Jason Kelce have confirmed they will attend Sport Beach and record their podcast, “New Heights,” during the Cannes Lions International Festival of Creativity. The Kelce brothers join other great athletes stopping by Sport Beach, including Megan Rapinoe, Sue Bird, Chad Ochocinco Johnson, Shannon Sharpe and more. Read the article


A QA Engineer Is Like Prometheus (and Why That's a Good Thing) (Mediapost)

Prometheus didn't just disperse fire; he instilled in humanity the curiosity and courage to explore new possibilities. Similarly, Code and Theory's Subhadip Ghosh writes that a QA engineer should inspire their team to transcend testing and bug-fixing and foster a culture of continuous improvement, innovation and excellence. Here’s how they can achieve this. Read the article


The Internet Is Littered With ‘Dead Links’ (Fast Company) 

Credit: Getty Images

There’s digital decay occurring across the World Wide Web, with broken links and inaccessible pages littering its various graveyards. After surveying about a million web pages created between 2013-2023, the Pew Research Center found that maybe the ol’ internet isn’t the safest repository for information. Things tend to … get lost, vaporize, vanish into the ether. You get it. Read the article


Grilli Type Releases GT America Intl, Transforming It Into a Truly Global Typeface (It’s Nice That)

Credit: Grilli Type, GT America Intl

In 2016, the Grilli Type team released GT America, a Latin-based font bridging the gap between American Gothic and European Grotesque. Eight years later, they’ve released their most versatile typographic system yet, which includes Arabic, Devanagari, Hebrew, Korean and Thai. Here’s how they worked with international collaborators to achieve it. Read the article


FAKE FACTS

With sports, entertainment & music already being used as Cannes content pillars, holdcos opt for board game tournament

Companies ditch cloud services for cabinet full of flash drives


ATTEND

Sport Beach at Cannes Lions International Festival

Sport Beach is SO BACK. Stagwell’s Sport Beach returns for its second season, from June 17-20, 2024 — bringing athletes, marketers and global leaders together to explore the intersection of sport, creativity and culture. Sign up to join us there


ANA Masters of B2B Marketing

Michael Treff, CEO at Code and Theory; Carmen True, VP of Marketing - Channel Sales Enablement and Digital Ecosystems at Qualcomm

AI advancements have brought opportunities and challenges for marketers. But one aspect is undeniable (and under-utilized): AI’s ability to anticipate customers’ needs. Code and Theory’s Michael Treff and Qualcomm’s Carmen True join the ANAs for a fireside chat at the ANA Masters of B2B Marketing Conference on June 12-14 in Naples, Florida. They’ll discuss how senior marketers and executives can harness the AI gold rush for strategic B2B business growth. RSVP today




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