Digital Marking Trend 2019

• Vertical Video: You have to think a way to be more creative and get on with vertical videos without compromising resolutions on mobile phones.
• Micro-Moments: Coined by google and they divided it into four segments for brands to create content for customer as per there need and requirements. It is important these content is are seamless for the user and should be created that it has to be consumed on mobile.

I want to know moments: Awareness

I want to go : Location

I want to do: Ideas

I want to buy : Purchase

• Go live: Use live video on various social platform but do test it in vertical mode before going live.
• LinkedIn rolls out Sponsored Content carousel ads that can include up to 10 customized cards.  Learn More
• Chatbots : AI-powered conversational digital assistants that automate responses between customers and brands. A chatbot is often described as one of the most advanced and promising expressions of interaction between humans and machines. Learn More
• Voice search is becoming an important channel for brands. Mary Meeker of Kleiner Perkins said that Google voice recognition is about 95%. Pretty much the same as humans. And estimates are that in the next couple of years, half of search will be voice activated. That's a lot of talk.