DrinkCurious Distilled – June 2024
Can you believe summer is just around the corner? It feels like just yesterday we were savoring Irish whiskeys for St. Patrick’s Day. Time flies, and soon we’ll be halfway through the year, brainstorming ways to make this year’s holiday parties unforgettable—and I know just the team to help with that. 😉
While summer might suggest vacation time and a slower pace for some, those in event planning and field marketing know all too well that the concept of ‘slowing down’ is purely mythical. There’s always another event on the horizon, another vendor to vet, all with the aim of smashing those yearly performance metrics.
This month’s DrinkCurious Distilled is tailored for you—the relentless planners and marketers tirelessly working to elevate your company and forge meaningful connections with prospects. We’ve loaded this edition with valuable insights and tools to support you as you map out the upcoming months.
And remember, if you’re ever in need of a creative brainstorm or just want to chat through some ideas, I’m just a click away . Let’s make the rest of the year as dynamic and successful as the first half!
Cheers,
Pops
NEW & NOTEWORTHY
BULK PRICING FOR MULTIPLE EVENTS
Here’s something to raise a glass to: A whopping 85% of our clients come back to book multiple tastings! We’re thrilled to see such high satisfaction and are proud to know our services provide substantial value. To show our appreciation for such loyalty, we offer exclusive bulk pricing for those planning to host several events. Opting for bulk pricing not only reduces your costs but also simplifies the logistics of scheduling and financing multiple tastings. Interested in booking three or more events? Get in touch to discover how you can save both time and money with our bulk pricing options.
LOGO GLASSWARE & MORE
Enhance your next tasting experience with DrinkCurious by adding a personalized touch. We offer custom etched Glencairn whisky glasses, each adorned with your company logo, providing a sophisticated element to your event and a memorable takeaway for your guests.
But why stop at glassware? Through our exclusive partnerships, you can also select from a variety of customizable spirits accessories. From sleek flasks to elegant decanters, each item can be tailored to reflect your brand’s style and prestige, ensuring your event stands out.
These high-quality, customizable options are not just functional; they elevate your guest’s experience, leaving a lasting impression of your brand. Perfect for corporate events, client appreciation nights, or any gathering where you want to make a mark.
Interested in adding these exquisite touches to your next tasting? Contact us to explore the array of custom options available and discover how you can leave your guests impressed long after the event concludes.
VIRTUAL + IN-PERSON EXPERIENCES = HIGH ROI
As we move further away from the pandemic, DrinkCurious has observed a marked increase in clients blending our virtual and in-person tasting experiences to create a comprehensive, multi-touchpoint journey for their prospects and customers. Starting with virtual tastings, we offer an accessible and engaging introduction to the world of spirits, allowing a broad audience to connect without geographical constraints. These sessions are ideal as a lead-in to more substantial, in-person events, particularly around conferences or as part of a traveling roadshow.
Transitioning to in-person tastings builds on this virtual foundation, deepening relationships through a sensory-rich experience that complements the convenience of the initial online interaction. This strategy not only maximizes your investment but also ensures continuity and familiarity among participants, enhancing their engagement and leaving a lasting impression. DrinkCurious is ready to help you craft a memorable series of events that seamlessly integrates both settings, ensuring a dynamic and effective marketing approach.
Curious to learn more? Book a call with us today for a free consultation and learn how we can help you amplify the success of your virtual and in-person events.
TASTING SPOTLIGHT
HUSCH BLACKWELL CURATED TASTING BAR+
Husch Blackwell selected DrinkCurious to host an engaging and curated bourbon bar for their Alumni Networking Event at their corporate office in St. Louis, MO.
Building on the success of a previous event we hosted for Husch Blackwell, they asked us back to deliver another unforgettable experience, this time with an added interactive twist for their Alumni Network.
To elevate the event, DrinkCurious created a Blind Bourbon Challenge, testing guests’ palates with a chance to win a coveted bottle of bourbon. This interactive challenge was a crowd-pleaser, leaving a lasting impression and sparking requests for future events.
We also collaborated with a skilled cigar roller hired for the evening, ensuring guests understood the art of pairing their cigars with the exquisite bourbons featured at our tasting bar.
SPIRITS IQ BOOSTER
Curious to deepen your spirits knowledge? Dive into the latest posts on our Bourbon & Banter blog. Whether you're a seasoned sipper or just starting your journey, our blog is packed with insightful articles designed to elevate your understanding and appreciation of fine spirits. Explore now and become a connoisseur in no time!
REFER A FRIEND
At DrinkCurious, your satisfaction is our top priority. After every tasting, we ask our clients to rate their experience, and we're thrilled to consistently earn 5 stars across the board. But it's the personal testimonials that truly make us proud, and we love sharing these glowing reviews on our social media. Enjoyed your DrinkCurious experience? Share the love! Introduce us to someone who would appreciate our services. If your referral results in a booked tasting, we’ll thank you with a special surprise—a gift so unique, you’ll be eager to spread the word even further. Just make sure they mention your name when booking. We can’t wait to send some extra appreciation your way!
STAY CONNECTED
Can't get enough of the spirited conversations and expert insights? Keep up with all things DrinkCurious by following us on social media. Plus, become a part of the lively Bourbon & Banter community by signing up today . Stay informed, entertained, and connected with fellow spirits enthusiasts!