Endeavor Edge - Issue I
Mid-year check in! Officially being six months into 2024, we thought it was the perfect time to reflect on some of our biggest accomplishments and moments of 2024. Check out our...
With the 2024 B2B Marketing Benchmarking Report, marketers will gain access to valuable insights from marketers in key business sectors. These insights can help marketers understand the state of marketing and enhance their marketing strategies throughout the year.
This practical guide on Best Practices for Generative AI equips marketers with the tools to leverage generative AI across the content cycle. It enhances efficiency and content quality, empowers marketers with a list of AI tools that can be used for everything from podcasting to copywriting, and teaches how to create and refine prompts that return valuable and engaging content.
The Endeavor Business Intelligence website has recently undergone a significant transformation and redesign to better serve its marketing audience. The improved website now has a comprehensive Knowledge Center featuring a dedicated Market Insights page. The page is full of news and insights, specifically curated to empower our customers with the latest market trends and developments.
In a recent webinar, EBI taught attendees how to extract the correct information from data and qualitative research. This allowed them to enhance their customer experience, increase demand, and establish strong relationships with their target audience.
The Facilities Expo hosts regional events throughout the year. In 2024, the Central Valley, Southern California, and Northwest expos have already been hosted with great success. Each event crushed set sales targets and exceeded them by selling into the other unique regional expos. On top of exceeding sales goals each event boasted significantly higher attendance numbers, along with a surge in conference registrations.
EBM has launched 10 podcasts in 2024, making our total number of active feeds 41. Below are our podcasts that have launched in the last 6 months
Welcome to the Laser Focus World Podcast, where we dive deep into the fascinating world of photonics and optics. With a legacy dating back to 1965, Laser Focus World has been a trusted source for comprehensive global coverage of technologies, applications, and markets in these dynamic fields. Join us as we bring you the latest news and insights from the forefront of the photonics industry. Our episodes feature interviews and discussions with industry and research experts, providing valuable perspectives on the issues, technologies, and trends shaping the photonics community. Whether you’re a seasoned professional or just starting your journey in photonics, this podcast is your go-to resource for staying informed and inspired. Tune in and stay laser-focused on the future of light-based technologies.
Healthcare Hodgepodge with Healthcare Purchasing News features interviews and article reads. The podcast features topics from the publication’s many verticals including supply chain, infection prevention, sterile processing, surgical/critical care, healthcare IT, EVS, and more.
In the Lightwave Online Broadband Pulse podcast, we will address the key issues affecting the optical and broadband industry segments. Join us every week for insights on these topics from industry leaders.
The brands being recognized include Fleet Owner, Fleet Maintenance, Pharma Manufacturing, Motor Age, RDH, Control, Bulk Transporter, and Modern Tire Dealer. “Developing rich, valuable content for our readers is a fundamental part of who we are at Endeavor,” said Travis Hessman, VP of Content. “We don’t write to win awards,” he added “but we do appreciate when our work is noticed.” The 2024 Neal Awards presentation is in its 70th year, making it one of the oldest B2B journalism awards.
This year’s finalists include:
There will always be a need for training and education in the markets we serve. EBM’s investment in building a robust continuing education platform/business is a key initiative to growing our portfolio of solutions.
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We are all busier than ever and the way in which people learn is very individualized, which made this the perfect time to launch Endeavor Business Education. We develop content with industry experts and thought leaders that supports lifelong learning and a commitment to professional development. Our mission is to help our members achieve career goals and maintain a competitive edge in the field.
Below are our recent launches and relaunches:
The 10th Annual Station Design Conference had a record-breaking year with over 800 fire and law enforcement professionals gathered for three days of education, networking, and knowledge sharing in Glendale, AZ. Attendees left with invaluable insights into designing and building effective, state-of-the-art fire and police stations.
Leverage the power of artificial intelligence and reach your ideal customers with personalized messaging at the right time. Personif.ai drives highly qualified prospects from our extensive network of B2B industry brands straight to your website, enhancing website traffic, brand visibility, and engagement and achieving high click-through rates.
Audience Development released two new tools to spark engagement for audiences: Salary Benchmark Tool and AI-Generated Surveys.
Salary Benchmark Tool:
Our newly launched Salary Benchmark Tool gathers in-depth insights and empowers users to make well-informed professional and educational decisions by analyzing market responses. Users can instantly compare their current or potential future salaries with those of individuals holding similar titles, education levels, and locations.
AI-Generated Surveys:
The audience and editorial teams have partnered together to engage audiences in new ways, while being able to capture valuable insights and opinions, providing brands with the opportunity to drive traffic to these interactive experiences and gain detailed, real-time insights with actionable audience data as it flows in.
Endeavor's Graphics Services Department and Editorial Department had several finalists in the 2024 ASBPE Awards of Excellence competition with 20 receiving bronze, gold and silver awards. The Azbee Awards honor the best in B2B media, recognizing outstanding work by business, trade, association, and professional publications across 61 categories. One of the most competitive awards programs for B2B media, the Azbees highlight editorial, online, and design excellence within print media, email newsletters and online publishing.
We are proud of the work and accomplishments made in the last 6 months across each of our different divisions, and we are looking forward to continuing our successes as we move into the second half of 2024. Subscribe to stay tuned on all things EBM!