Franchise Success No Surprise for Washington’s “Smart” Economy

Men’s Health Magazine once ranked Seattle as the 5th most educated city in the US, and U.S. News & World Report just ranked us the 6th best place to live. So it’s no surprise we’re successfully running small businesses, creating wealth and economic impact throughout the state. Franchising is especially active across the state, contributing nearly $14B of its economic output. Washingtonians have discovered franchising can be a profitable way to enter entrepreneurship. With many models available today, there’s no shortage of options – knowing yourself and your goals is the first step in discovering the right franchise fit.

Because starting a business can be risky, franchising is a smart way to transition to entrepreneurship. Why? Investing in a proven franchise model after a disciplined due diligence process helps mitigate risk. Finding the right franchise is also like having a partner sharing best practices, and proven frameworks for sales, marketing and operations.

I guide clients to

·        Understand your abilities, strengths and work style. We suggest everyone take our BEST (Business Eval & Suitability Test), which identifies your competencies, work, sales, leadership & management style.

·        Find your fit. Franchising options go beyond food, and include options for solopreneurs, to models that can scale. There are options that are better for people who have less sales experience, and those with sales as their core expertise.

More than anything, approach the journey with an open mind, considering how a franchise may help you achieve your lifestyle and wealth goals.

A good place to explore the kind of franchise models expanding in WA is at the Entrepreneurship and Franchise Summit March 9th. Thought leaders, current franchisees, and national franchisors will be presenting entrepreneurial subjects and business models. Oh, and there will be good coffee. I’m no dummy - I live in WA.

http://bit.ly/franchisesummit-2017