Good Reads September 2, 2024

Good Reads September 2, 2024


Innovation Accounting Program

Predicting innovation ROI

Learn how to predict impact and return on investment (ROI) on your real-world projects. Get results you can use right away.

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Tip of the week

Ethics aren't just for philosophers. If your experiment might hurt someone, or even disappoint them, you need to consider the impact.

How to survive monster projects

A practical but humorous deck of cards that helps innovation teams identify and navigate common pitfalls in project management.

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Metric overload: When too much data becomes a problem, by Marina

What to do when you are overwhelmed with data. 

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Shifting from outputs to outcomes: Why it matters and how to get started, by Teresa Torres

Everything you need to know about outcomes. 

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Solving startup challenges the Einstein way: Focusing on root causes, by Todd Gagne

How to apply Einstein's 55/5 principle to your startup.

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Why great products aren’t always successful, by Noa Ganot

Having a product that customers love is not enough to ensure its success. 

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“Authentic” is dead. And so is “is dead,” by Jason Cohen

It's time to retire trite words and phrases that have become meaningless due to overuse.

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The myth of the "A player," by Raymond Luk

Are "A players" really crucial to building a successful startup?

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