How to Embrace Tech Innovation While Addressing Challenges
Centric Consulting
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As the technology landscape rapidly evolves, it brings both exciting opportunities and complex challenges. How can organizations embrace and best use this new technology while proactively addressing potential risks? This article explores three key areas where businesses might grapple with this balance:
1. Integrating AI strategically while building trust and ethical frameworks: Even as some business professionals begin to deploy AI for more tactical tasks, they’re hesitant to use the technology for strategic, higher-level functions. While the mountain of challenges may be high, scaling it can be well worth the effort. To start, leaders need to build confidence with transparency and ethical compliance with robust governance frameworks. Also, address talent impacts and operational barriers with employees to help gain buy-in and maximize value across your organization.
2. Combating sophisticated deepfake threats in the digital landscape: Deepfakes are a real and growing concern. In one prominent example, cybercriminals used deepfakes to swindle an employee of a multinational company out of $25 million. Minimizing risks associated with malicious deepfakes requires a multilayered technical, operational and regulatory approach. Like an arms race, deepfakes and deepfake prevention build on one another. What might surprise you is that business leaders are often the first line of defense against these types of threats.
3. Strengthening cybersecurity measures through proactive testing and awareness: Cyber threats are not a new concern, but as businesses rely more on digital platforms and technologies, cybersecurity risks rise exponentially. One of the most effective strategies to identify and address security vulnerabilities is through penetration testing – a simulated cyberattack against your computer system designed to uncover exploitable vulnerabilities. A mature pen test will evaluate the effectiveness of your security policies, your employees’ awareness, and your ability to detect and respond to security incidents.