How to grow your B2B SaaS while being Sued.
Grow Your B2B SaaS Podcast
Podcast on how to grow your B2B SaaS. We cover all topics on growing a B2B SaaS.
What would you do if your business faced a lawsuit while trying to scale? In our latest episode of the Grow Your B2B SaaS Podcast, we dive into this challenging scenario with Preston Keller, the CEO of a successful SaaS company called Emergent3.
Preston shares his remarkable journey of growing a business amidst legal battles, offering invaluable insights on resilience, strategy, and the relentless pursuit of success. This episode is packed with lessons that every SaaS entrepreneur should hear.
Listen right away here: Spotify, Apple Podcast, Youtube, Reditus.
Key Takeaways
Preston opened up about the complexities of dealing with lawsuits while trying to grow his company. He emphasized the importance of having a solid legal team and staying focused on the business objectives despite the distractions and stress of legal issues.
Throughout the legal battles, Preston highlighted the critical role of maintaining customer trust. By being transparent and communicating effectively with his customers, he ensured their confidence in the company remained strong.
Preston shared his strategies for continuing growth despite legal challenges. He focused on core business strengths and leveraged market opportunities to keep the company on its growth trajectory. This included doubling down on customer service, enhancing product features, and finding new revenue streams.
The episode delves into how Preston built a resilient team that could handle the pressures of both rapid growth and legal issues. He emphasized the importance of fostering a supportive and motivated work environment, where team members are aligned with the company’s mission and prepared to face challenges head-on.
Recommended by LinkedIn
Preston’s story is a testament to the power of resilience. He shared how he managed to stay focused and driven, turning legal obstacles into learning experiences that ultimately strengthened the company. His journey offers a blueprint for how to navigate and overcome significant challenges while still achieving business success.
View the entire episode:
Or listen here: Spotify, Apple Podcast.
More information: