How sales teams close more deals with my "Birthday Invite Technique"

Why are closed-won percentages for sales pitches well below expectations? 

Watch my video to learn one of my key secrets on how to boost closed-won rates just by doing this one simple thing in the first call. 

Here’s a written synopsis for those who want to go under the hood to hear how to increase second-call show rates…

🤫Every time a prospect is invited to a sales call, there are multiple opportunities to engage and listen. It might not be the first thing that you say or the last thing that you say, but it's what you say by not saying it at all. 

🎂Flipping the script on sales pitches gives your sales team’s prospects, the subconscious feelings of…

“There’s something about this salesperson…

“I like them.”

“I would invite them to my Birthday party.”

Getting that invitation means your sales team’s 2nd call invitations don’t get ghosted. 

🍹The top 3% closer sharks know things that others don’t and it’s sometimes hard for them to explain what makes them so good. I have worked with 1,500 sales reps and discovered what makes the best salesperson better than the rest. 

Here’s one tip that I learned along the way. I call it the “Birthday Invite Close”. 

What’s nearly everyone’s favorite day of the year? It’s pretty much your birthday unless you’re one of those people who’s going from single digits to double like from 9 to 10 and doesn’t want to wait 90 years until they reach triple digits. Or you are turning 50, 60 or 70 and you’re not ready for that milestone. 

So how can this be fixed? It’s simple and not easy. First things first, ask your prospect why they joined the call. The first thing they say back to you is what I call the “Birthday Wish List”. 

When that question isn’t asked, the “Spaghetti Effect” goes into gear and the sales rep tends to say, let me show you my 220 slides and a 30-minute demo that goes to 57 minutes into the call where the rep gasps for air and says the demo can be finished on the next call and mentions, “I left you a few minutes for questions.” 

Seriously, that’s the kiss of death for most deals! When this happens, the prospect thinks of your pitch as attending your Birthday party and they regret showing up. Instead of getting to go on roller coasters or bumper cars, all they got was a hall of mirrors where they were eagerly looking for the exit. 

This is not unlike a reference in a Reddit for Business post that mentions each year a prospect sends a "Happy Birthday" note to the sales rep, yet ignores all of the salesperson's messages.

How might a sales rep's first sales call feel cold to a prospect and make them disinvite you from all of your messages?

Having a prospect book a follow-up call with you where you won’t get ghosted is like having them invite you to their Birthday party because they trust you. 

Here are 3 steps to get set up the “Birthday Sales Effect”  

1. Ask why they joined
2. Only show them the gift that proves you have their present to share
3. Invite them to their own Birthday Party where you are the special guest that brings them the gift of the transformation that drove them to join your pitch party otherwise known as the first sales call. 

What if you could ask the right question that closed the deal by starting with 1 to Close With 1™? 

I’ve trained sales teams that have hit their ARR in 6 months, 1 month, and as short as 1 week. Not all sales teams can get to these numbers. I work with the ones that are coachable. 

#CloseWith1 #1CallClose #CloseWith1SalesAcademy #CloseWith1HighTicketSales