Iconic GT-R colors, then and now
Nissan GT-R is renowned not just for thrilling performance, but also one-of-a-kind design
With functional aerodynamic design including spoilers, air intakes and a rear wing, the Nissan GT-R looks fast – and turns heads – even standing still. That goes double for the many GT-R models adorned with distinctive paint.
For the 2024 model year, the limited-availability GT-R Takumi Edition and Skyline Edition are splashed with two hues that will stir the emotions of any GT-R fan. Called Midnight Purple and Bayside Blue, both paint schemes are familiar to GT-R fans worldwide – and each has a fascinating backstory.
A "taboo," "monster" color
Purple is not a common color on any vehicle; data from 2023 suggests just 1% of new cars were painted that shade. But for nearly three decades, a limited-edition, color-shifting shade named Midnight Purple has been one of the most sought-after hues on the GT-R R33 and R34.
Introduced on the R33 generation of the Skyline GT-R, Midnight Purple evolved over time, with subsequent versions known as "Midnight Purple II" and "Midnight Purple III" – the latter particularly made famous by the limited-edition R34 GT-R V-Spec.
When the color launched, putting purple on a production car was seen as almost "taboo" and better suited to aftermarket vehicles, according to Kei Yoshitomi, design manager of Color Design Group, Advance Design Department at the Nissan Global Design Center. Nonetheless, he said the design team felt it suited the "monster-ness" of the new GT-R and, "it became a desirable color."
In the past decade, Nissan paid homage to the famous color with special-edition models. The 2014 GT-R Special Edition wore hand-painted "Midnight Opal" bodywork, and modern interpretations of Midnight Purple were offered on the 2021 GT-R T-Spec, 2024 T-Spec and 2024 T-Spec Takumi Edition.
From racetracks to showrooms
Another iconic color from GT-R history, Bayside Blue has roots back in the Champion Blue hue offered in 1995 on the R33 GT-R LM – a road-going homage celebrating Nissan Le Mans racing wins. However, Yoshitomi notes that was a solid color without the depth of the now-famous Bayside Blue. For the next-generation car, he said, "an evolved, vivid blue was demanded."
Bayside Blue was introduced for the R34 GT-R and is, arguably, the paint shade most closely associated with that era of the car. Inspired by the liveries of victorious Nissan models in the Japan GP racing series, its name came from Tokyo's underground car culture. The city's Bayshore Highway (also known as the Bay Shore Route) was, according to Yoshitomi, famously used by car enthusiasts looking to drive their cars spiritedly. Thus, the special color's name was born.
Though officially "retired" for years, Nissan re-introduced the famous color in 2019 for the GT-R 50th Anniversary Edition. In that case, Bayside Blue contrasted with white stripes meant to recall the paint color's racing inspiration. It has been available on GT-R ever since, harkening back to the famous R34 models and the successful racing machines of the 1990s.
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GT-R's devotion to striking colors makes it a bold outlier in the industry, where 81% of new cars globally in 2023 were black, white, silver or gray. In fact, throughout its run, the R35-generation GT-R has offered numerous eye-catching color options. Some highlights – no pun intended – include:
For Yoshitomi, who joined Nissan in 1992, there's another color that has always been a personal favorite: Millenium Jade. The latest version of that color is offered on the GT-R T-Spec. And, regardless of which is your favorite, he said bold hues are a core part of what drivers love about the iconic car.
"Body color cannot contribute to GT-R's performance," Yoshitomi said. "However, customers expect an emotional factor on high-performance vehicles. Striking body colors are one of the important factors to increase the emotional factor."
What's in a name?
GT-R enthusiasts often refer to different versions of the car by codenames. Here's a quick guide to ones used throughout this story:
Learn more about the Nissan GT-R:
Read more Nissan Stories from the U.S. and around the world.
Autistic and job capable
3wBay side blue and midnight pearl millinium jade
Autistic and job capable
3wIve heard rumors that the company wants to revive the Silvia but higher end.. how bout the gtr stays high end and Z mid range and Silvia entry. Alot of people want entry level sports cars
Automotive Professional
1moReally so woundfull working
30 year detailing veteran, critical thinker and humanitarian
1moThe Colours on the Skyline GTR's especially Midnight Purple are truly legendary and as a professional detailer I have been fortunate enough to get to take a few of these beautiful cars (R33 and R34) paints to their fullest potential via machine polishing. Today Nissan besides the 400Z feels like it's seriously lacking the great models and quality of the brand feels like it's not as strong as it was. Hopefully the 400Z and a 450Z perhaps in the near future and a new skyline will help bring the Nissan brand's reputation back to where it once was. In a world of mostly mediocre car design today - stand out with car body styling that grabs attention and makes people want to say - I must have one