Inside the Archive: 75 Years of adidas Products

Inside the Archive: 75 Years of adidas Products

The adidas archive is nestled in the valley of our seven-story research and development building called Laces at our Herzogenaurach, Germany headquarters. Our guests are always a little caught off guard by how chilly the archive is once they step inside. Home to history management, the archive is our windowless and climate-controlled space that houses everything that has shaped our DNA up until now. There’s a story behind every piece and collection we’ve catalogued.

To mark 75 years of adidas, join us for a tour of the archive with corporate historian Sandra Trapp as she showcases some of our most iconic products. 👇



Want more archive content? Take a trip through adidas history with our interactive timeline.

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AMABA SPORT

Fashion and Quality at the Best Price.

6d

manufacturer

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Sourath Chachan

Enabling People Retail l Manufacturing l BFSI | ITES

2mo

Impressive growth!

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Hamza Fall

Marketing business man

2mo

Félicitations !

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Flavio Peli

MAGAZZINIERE presso INTEGRA COOP.SOCIALE A BRESCIA!!

2mo

Complimenti!

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