Journey to the Center of the Feed

Journey to the Center of the Feed

Our mission: dig deep into the infinite scroll and attract real attention at scale while delivering a targeted, effective message from our partner. 

Our process: assemble a team of the best explorers - including: captain creative, strategic planner, data miner and lead, adventurous influencer. Optimize direction along the way to keep the path well lit.

Our Results: Over-delivering effective engagements in a crowded feed.  

To view or add a comment, sign in

More articles by Harvey M Schwartz

  • Silver Linings

    Silver Linings

    WARNING: This post is not business related. It's a positive rant.

    5 Comments
  • Going Global

    Going Global

    It’s now time to embrace the global influencer. I know we have plenty of great creators in the US, but in the world of…

  • A Star is Born

    A Star is Born

    It's an incredible, fertile time to be working with talent, specifically scripted TV actors. For those that are…

    1 Comment
  • My name is @Influencer and I approve of this paycheck

    My name is @Influencer and I approve of this paycheck

    On top of a year of fake news, sketchy festivals, click bait, and disturbing political drama we’re all clamoring for…

  • Spoiler Alert!

    Spoiler Alert!

    To achieve success, you’ll have to create the end of the story first. There are a multitude of options for branded…

  • Just a little of that Human Touch...

    Just a little of that Human Touch...

    The growth in tools for finding influencers based on social data is booming. And thats a great thing.

    1 Comment
  • Thank you FTC!

    Thank you FTC!

    For real, thank you FTC, by forcing clear disclosure you’ve protected the consumer and in effect, set the creative bar…

  • Let’s (not) be too exclusive

    Let’s (not) be too exclusive

    It makes sense, you invest significantly in a campaign with influencers who create amazing content, and you just don't…

    2 Comments
  • The Long Road to the short cut

    The Long Road to the short cut

    Steve and I worked together 20 years ago in music, drawn by a passion and respect for the arts. And throughout the last…

Insights from the community

Others also viewed

Explore topics