As Marketers, we love a good stat...

As Marketers, we love a good stat...

We've found more than a few that we liked from leading search and digital marketing websites.

Ranking statistics

  • 90.63% of pages get no organic search traffic
  • The average first-page Google result has 1,447 words
  • Bounce rates increase by 9% with a 2-second load time and 38% with a 5-second load time


Backlink Statistics

  • The average cost for purchasing a link is $361.44.
  • Websites that load in 1 second have 3X higher conversion rates.
  • The top three Google search results receive 54.4% of all clicks.


Keyword statistics

  • 44.6% of the US is projected to use voice assistants every month by 2025.
  • 15% of Google search queries are new.


Local SEO statistics

  • 30% of mobile searches are location-related.
  • Mobile searches for "where to buy" with the added keyword "near me" have increased by more than 200%.
  • 28% of nearby searches result in a purchase.
  • Yelp appears in the top 5 search results for 92% of Google web queries by city and business category.
  •  Having a mobile-friendly website increases the chances of local businesses being contacted by 61% of mobile searchers.


Video SEO statistics

  • Comments, views, shares, and “likes” correlate with higher YouTube rankings.
  • Over two-thirds of the top YouTube search results are high-definition videos.
  • The typical duration of a first-page YouTube video is 14 minutes.


Voice search statistics

  • 40.7% of voice search answers come from a featured snippet.
  • Websites with strong “link authority” rank well in voice searches.
  • The average Domain Rating of a Google Home result is 76.8.


Stay ahead in the SEO game with these valuable insights!


#SearchEngineMarketing #DigitalMarketing #SEOStatistics #OrganicMarketing

Taryn Talley

Head of Marketing @ Position² | Driving Revenue, Brand Activation | Digital Marketing | Content Marketing | Social Media Marketing | Experiential Marketing | Marketing Operations | Featured in NASDAQ & Bold Journey

1y

I can occasionally geek out on stats!

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