The Monthly POP: PAR Operator Pulse

Monthly PAR Operator Updates: July 2024

PAR Operator Cloud Insights

Welcome to PAR Technology’s monthly newsletter “The Monthly POP: PAR Operator Pulse”. In this newsletter, we aim to keep owners and operators in the loop about key industry updates and trends as well as the latest developments at PAR Technology, including updates and improvements that can benefit your operations. 

TL;DR

Industry Trends and Challenges: Coffee chains are reporting an increase in traffic | Kiosks and self-checkouts are on the rise | New restaurant openings are up | Fast food is viewed as a “luxury” to most Americans 

Product Updates: PAR Pay offers extensive customization options

Resources: Roberto’s Taco Shop Transforms its POS Experience with PAR Brink POS | Discover the latest enhancements PAR Brink POS has to offer 

Trends Roundup

Coffee is in hot demand in the United States. Coffee chains across the country reported a 5.1% increase in traffic since 2023. 

*Information from Nation’s Restaurant News “Consumer Demand for Coffee is Up Across All Major Chains” 

To address labor shortages and rising costs, restaurants have increasingly adopted new technologies. This year, the use of ordering kiosks are up 238%, while self-checkouts have increased by 235%.

*Information from Restaurant Dive “Restaurant Openings Up 6%, but Momentum Slowing” 

New restaurant openings were up 6% since May 2023, however, this is a slight decrease from the year prior. 

*Information from Restaurant Dive “Restaurant Openings Up 6%, but Momentum Slowing” 

The majority (78%) of Americans now view fast food as a “luxury”. This perception has led 62% of American consumers to eat at QSRs less frequently. 

*Information from Nation’s Restaurant News “Fast Food Officially has a Perception Problem”

Hot Off the PAR Press

Innovation Insights: A&W Restaurants’ Digital Transformation with PAR Technology

Enterprise Talk podcast recently hosted PAR Technology CEO, Savneet Singh, to discuss the recent partnership with A&W Restaurants’. Listen to this podcast and learn how PAR’s enterprise reporting platform Data Central is helping A&W’s digital transformation. Listen Here! 

Enhanced Experience: How Cutting-Edge Tech Helped Hooters of America Upgrade its Dining Experience

Savneet Singh, PAR Technology CEO, was featured in Retail & Restaurants Facility Businesses June Goldbook. Check out the article and discover how Hooters of America invested in cutting-edge technology to streamline operations, boost customer loyalty, and encourage repeat business. Read Here!

PAR Product Updates

PAR Pay

Did you know that PAR Pay offers extensive customization options? Its open platform allows brands to choose the payment device, payment processor, and gift card processor that works best for their business requirements. Or leverage PAR Payment Services to keep it all in-house. One Gateway, Endless Possibilities! 

Other customizable features include:

• Tipping Program – Foster employee satisfaction and retention with PAR Pay’s customizable tipping program. Focus on the superstar staff you already employ – rather than hiring new employees due to turnover – and properly compensate them through this customizable feature.
• Receipts – PAR Pay receipts are fully customizable. Determine receipt designs as well as the information included, such as suggested tip amounts, server names, logos, and much more.
• Artwork/Displays – Create a carousel of ads promoting your latest LTO on your payment devices, or keep it simple and have your logo and brand colors displayed on all of your devices.
• Punchh Wallet – Customize your restaurant's digital wallet with Punchh, Brink, and PAR Pay.

Learn More! 

Partnership Spotlight

Bite is the leading kiosk ordering software trusted by fast-casual, quick-serve restaurants and convenience stores with made-to-order food. With our patented Artificial Intelligence technology, Bite Lift, we revolutionize the customer experience by analyzing each transaction in real-time and providing upsell recommendations that consistently yield an impressive 20% increase in average check size. Our software is designed to be highly customizable, allowing brands to effortlessly tailor the design to align with their unique identity. It is user-friendly, making it easy to manage, with quick and efficient deployment. By seamlessly integrating into existing tech stacks, Bite ensures improved order accuracy, higher average check sizes, increased throughput, and enhanced customer satisfaction for our restaurant clients.

Customer Success Stories and Resources

Customer Highlight: Roberto’s Taco Shop Transforms its POS Experience with PAR Brink POS

Operating a restaurant with 24-hour operations requires more than just great food and great service. It also requires leveraging the right technology. Download this customer highlight and discover how Roberto’s Taco Shop optimized its 24/7 operations and enhanced customer experiences using a POS system that supports around-the-clock service. Download Now!

Blog: Elevate Your Dining Experience: Discover the Power of PAR Brink’s Spring Release

PAR Brink’s Spring Release is packed with new features that enhance table service operations, reduce staff bottlenecks, and expedite guest service. Check out this blog and discover the latest enhancements PAR Brink POS has to offer. 

Read Now!