Revitalizing Communities with a Comprehensive Manufactured Housing Team.

Revitalizing Communities with a Comprehensive Manufactured Housing Team.

Roots Management Group is leading the charge in transforming manufactured housing communities through dedication to excellence and innovative solutions. As a forward-thinking company, we recognize the challenges community managers face juggling numerous responsibilities, hindering their ability to focus on delivering optimal experiences for residents.


To tackle these challenges, we've established a robust, dynamic, full-service manufactured housing team that streamlines operations, enhances efficiency, and elevates the overall living experience. Max McBride, Head of JV Portfolio Management, emphasizes the scalability achieved through a central service system, enabling Roots to provide community managers with everything they need to operate successfully.

 "Our goal is to empower community managers to concentrate on building vibrant communities without being overwhelmed by administrative tasks," says McBride. The central services team offers support in technology, marketing, finance, and legal departments, allowing managers to operate with greater focus and efficiency.

 A New Era in Manufactured Housing: Recognizing the changing landscape, the U.S. Department of Housing and Urban Development has established a new Office of Manufactured Housing Programs, signaling a commitment to the industry's long-term growth and safety standards. This shift includes significant code updates, supporting the availability of modern and affordable manufactured homes.

 Roots' Central Service Teams Driving Scaling and Growth: The central service teams at Roots play a pivotal role in the company's success and scalability. By centralizing functions like marketing, finance, and legal support, we can efficiently expand operations, maintain service consistency, and ensure quality across 241 communities in 24 states.

Enhanced Service Levels and Quality: Centralized services enable Roots to raise the bar in service levels and quality. From marketing to financial processes and legal compliance, our in-house teams ensure transparency, efficiency, and peace of mind for residents.

Timely Home Delivery and Setup: Our full-service Homes Team oversees the entire process, from site selection to home delivery and setup, ensuring a seamless experience for residents. Our close relationship with manufacturers guarantees prompt delivery and a swift promotion of open homes for sale.

Affordable Housing Loans and Finance Options: Through a partnership with Fannie Mae, Roots offers innovative lending facilities, using manufactured homes as collateral for government-backed loans. This accessibility to financing options fosters homeownership and stability, with incentive programs further enhancing the value of homes.

Roots is dedicated to reshaping the affordable housing landscape by combining innovative financing options, comprehensive shared services, and a commitment to community empowerment. Together, we build brighter futures and redefine the possibilities of manufactured housing, fostering an atmosphere of growth, reliability, and quality that sets Roots apart in manufactured housing communities.

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