Rightlander News - July 2024

Rightlander has evolved to help marketing and compliance teams comply with advertising regulations and protect their brands. It also uses that data to filter content and identify compliant marketing opportunities.

INTEL puts this intelligence at the fingertips of marketing teams, helping to scale ROI from 3rd party resources faster and more efficiently. Built to sit on your browser, Intel is easy to set up and run.

Identify New Affiliate Opportunities while Mitigating Risks

Understanding whether a new affiliate applying to your program is suitable and could be your next super affiliate can be a very manual and time-consuming repetitive task. Weighing up the quality of the content and profiling the traffic takes time and is only sometimes obvious.

The INTEL browser extension eases this process significantly by providing the following:

Streamlined Affiliate Assessment

INTEL provides instant insights into global traffic volumes, trends, and sources so users can comprehensively view connected sites and links. It also allows for thorough competitor analysis, making it easier to assess the suitability of new applicants. This efficiency saves time and resources on manual searches and running various tools, facilitating faster decision-making and smoother onboarding processes.

Mitigate Risk

Identify potential risks in a domain by pinpointing inappropriate content or non-compliant texts and images. Safeguard your brand by reducing the likelihood of advertising on sites threatening your business.

Enhanced Return on Investment (ROI)

With conversion estimates and ROI calculations at your fingertips, you can gain insight into top traffic pages and identify opportunities to promote your campaigns.

You can compare against key competitors and see where they are being advertised on popular pages and you are not.

Suitability Profiling

INTEL compiles insightful data about a domain to enable smart, quick, revenue-driven decisions. These include:

• Traffic sources and destinations
• Global visits to a site, including 6-month trend
• Connected affiliate sites and IDs
• Built-in ROI calculator
• Marketing Opportunity ($) and competitor analysis

Meet The Team - Where Next?

We plan on attending a few affiliate events in the coming months and would be delighted to meet you.

Find us at the following events:

Elevate Summit London / September 16 - 17

SBC Barcelona / September 23 - 26

G2E Las Vegas / October 7 - 10

SIGMA Europe | November 11 - 14

Finance Magnates | November 18 - 20

We look forward to seeing you. Contact us to book a time to catch up.