The Rise of Crypto Games in 2024

by Irina Pisanko, Chief Product Officer in Alpha Affiliates

As cryptocurrency becomes increasingly integrated into our daily lives, its presence in the iGaming industry also expands. Unlike highly volatile currencies like Bitcoin, Ethereum, and Litecoin, stablecoins offer a more stable alternative, tied to the value of fiat currencies, reducing the risk of significant fluctuations.

Today, we can use cryptocurrencies to purchase a wide range of goods and services, including clothing and groceries. I've even come across payment terminals that accept crypto payments. It's clear that games are not immune to these global financial shifts. Players can not only deposit funds in our games using cryptocurrencies but also many other options. Game providers are continually adding different cryptocurrencies to their platforms to cater to this growing demand.

One of the main attractions of cryptocurrency is its security, thanks to blockchain technology. Blockchain allows for the transparent and secure transfer of data between blocks, making each transaction traceable and tamper-proof. In the context of iGaming, cryptocurrency acts as a secure code that moves from point A to point B, recording all changes along the way. This transparency and security are appealing to both players and cryptocurrency owners.

Crypto games are gaining popularity for several reasons. They offer minimal transaction fees, eliminate the need for third-party payment services, provide fast transactions, and ensure anonymity. Crypto wallet owners do not need to verify their identity, making the iGaming experience more private, which is a significant advantage for many players.

Another significant benefit of launching crypto games in 2024 is the ability to expand into various geographical regions without the need for additional payment solutions. Cryptocurrency is used in almost every country, allowing games to reach different markets easily. In some countries, there's no need to add another language, as English is widely understood, simplifying the expansion process.

For players who are new to cryptocurrency, iGaming offers fiat-to-crypto methods, allowing them to easily purchase cryptocurrency and instantly deposit it into their accounts on the platform.

Alpha Affiliates is also entering the online crypto games market this year. While we are currently in the setup phase and cannot reveal too many details, I can confidently say that the project promises to be both innovative and profitable.