Rokt Roundup | May
We gathered up Rokt’s latest news so you don’t have to! Scroll to learn about our latest updates.
Get ahead of the class: Why planning now matters for Back-to-School
Last month, we held a webinar with Megan Stevens from Best Buy, Robert Knapp from OMD, Lacey Tompkins from dentsu, and moderator Callum Donnelly from Rokt. They shared expert opinions on how to ace ad campaigns during this massive spending season.
Retail Media Is A Layer, Not A Channel: Kroger’s Jill Smith
In today’s retail media landscape, providing customers with a relevant experience is key. Jill Smith, Vice President of Sales at Kroger Precision Marketing, offers insights on this transformation, highlighting why relevance trumps personalization and the strategic use of retail data.
Extend Beyond Retail Media with Non-endemic Ads
Elevate customer engagement by extending the Transaction Moment. Discover the power of pairing retail media networks with non-endemic as in this blog by Jason Sigalos, SVP of Strategic Partnerships at Rokt.
New client spotlight
We’re delighted to welcome these exceptional brands to the Rokt ecosystem.
"Electronics & Communication Engineer | Beginner in MATLAB & Embedded Systems | Eager to Learn and Grow in Tech"
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