Social Recruiting - The Rising!

Today the buzzword in Recruitment industry is – Social Recruiting. The effectiveness of a Recruiter/HR Professional is judged on the basis of his/her presence on Social Media Platform and how effective pool/connects does s/he have on their Social Media profiles. This sets the bar for their effectiveness in getting to the vast pool "Passive Job Seekers"!!

Recruitment companies and Organizations, are focusing on harnessing the benefits of recruitment through social media. With their focused approach and talent development, they can garner the following key benefits of social media recruitment: 

• Increases the probability of finding the Best Fit candidate, at first.
• Relevant jobs/candidates can be searched across multiple social platforms and searched with higher accuracy, filtering the number of available pool of resources to minimum and adding to effective recruitment.
• The organizations online brand visibility gets increased and this brings the edge against the competition, in attracting the Best Talent, first!
• Positions posted on Social Network, gets viewed by larger base of qualified professionals, attracting immediate responses and helping in filling the open vacancy  faster, lowering TAT and saving time.
• Effective use of Social media recruitment, an indispensable tool, can yield high ROI against low cost spent. 

Basis on one of the recent studies by Randstad – one of the World Leaders in HR Services:

49% of the job-seekers worldwide use social media networks (this figure notches up to 66% for India). An indispensable tool for employers today to reach out to right talent.

• 56% user prefers Facebook – it is more preferred medium for general/junior search, paving the way to attract fresh talent for entry level positions.
• 38% uses Google+
• 34% uses Linked-in – It is used more by the professionals, Manager and above. 

Social Recruiting revolution has begun, and earlier the organizations adapt to make best use of this technique, sooner they will reap Greater benefits.  

 Happy Recruiting!