Solving Business Problems
Randy Seidl
Board Member | CEO | CRO | Executive Recruiter | Sales Community Leader | Advisor | Consulting
In sales, by focusing our efforts on building a reputation as a trusted advisor rather than just a salesperson, a few things will happen.
Not only will we be able to better serve our customers, but we'll also be able to boost our own career success.
It all lies in trust.
Lionel Lim shares with us a great guide he uses for building credibility.
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Tech Sales Insights LIVE
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'Disruption’
This episode is sponsored by TitanX (formerly Phone Ready Leads®) , the Audience Activation sponsor of the Sales Community. Sales teams using Phone Ready Leads® average a 21.3% dial to connect rate with key decision makers (A live conversation every ~5 dials), and average ~10 conversations with key decision makers for every 50 outbound dials they make.
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Solving Business Problems for Your Customer
By Lionel Lim
What the Idea Is: It is my personal belief that sales is less about selling and more about solving business problems or needs. The earlier in your sales career that you realize this and begin investing your focus and time accordingly on building your personal reputation as a trusted advisor to your clients, the more successful you will be in your career.
Why It Is Valuable: Customers want to work with trusted advisors because they benefit from it. If you have a good reputation and custom- ers know you can help them solve problems and achieve success, then getting appointments, filling your qualified opportunities pipelines, being predictable, and making your targets year after year will follow as a result.
How It Works: Build credibility by following these steps:
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