What’s "Love" Got To Do With It?
Surefire Strategies for Fast Brand Growth
Serving as core cornerstones of Swggr Media’s groundbreaking styling app are it’s collaborations with other brands as well as partnerships with popular social community figures – in particularly one Instagram royal fashion figure with a large base of loyal followers.
Why?
According to the Social Media Examiner, influencer marketing is currently one of the most effective and organic ways for a brand to gain exposure. This tested and proven marketing method is driving brands to abandon their normal spending patterns in favor of devoting substantial dollar amounts to company sponsored posts, serving as the marketing backbone of most start-ups businesses today and subsequently leading to their long-term success. Some of the key fashion brands religiously taking this route are Revolve, Guess, and Madewell, along with a wide variety of other fashion companies. Meanwhile, other major industry players are choosing to invest in fame-based influencer marketing styles that front-row fresh musician/singer turned style icons such as Pharell and Rita Ora for Adidas, and more recently Puma partnering up with Rihanna. However, just because root grown brands are able to rationalize the billion dollar spending budget they have set aside for A-list celebrity endorsements, the modern fact of marketing matters still remains that user generated content on social media matters more than any other form of traditional advertising tactics.
But what else is important for a brand to succeed?
Being sincere. Swggr’s shoppable product content will be assembled in a ‘’Polaroid moment’’ fashion that focuses on spur of the moment type of posts, rather than simply showcasing pre-planned, edited picture results from a structured day at the studio. Furthermore Swggr’s spontaneous social media style will strive to create an alluring ambience grounded by effortless authenticity, which nowadays is a near bulletproof go-to branding method when the goal is to establish an emotional connection with a younger audience. Moreover, when Swggr’s style-share-score app feature is thrown in the mix, consumers are not just enjoying the seamless conversions from their likes to buys, but they are liking and buying stylish pieces through steal prizes…. due to their superior Swggr credibility.
To learn more about Swggr Media, Inc. and the opportunity to partner with us as we grow rapidly please check out our online pitch www.flashfunders.com/swggr.
Entrepreneur, Attorney, Professor & Investor
9ySuperstar!!
Entrepreneur, Attorney, Professor & Investor
9yKeep it up Yuri Moreira you are a superstar!!
Entrepreneur & Investor
9yAwesome, Yuri! Great study came out recently re: "micro influencers" and how effective those can be as brand evangelists-- surprisingly more so than huge influencers.