When are you enjoying the sun, why businesses should be thinking about Christmas?

In a competitive marketplace as a business, it's important to find ways to stand out from the rest. It could be little tricky to plan your seasonal marketing as likelihood that your competitors could pick up the same trend as you. Therefore, you need to find a difficult way, which your competitors may have missed and fill the gap. This why sending a brand gift will give you that edge and get people to remember you brand and build a foundation for your future growth.

Traditionally, Christmas is the season of goodwill, where people exchange gifts between each other, normally to family and special friends. When you give a gift, you can see the delight you have given to that person. This is the same in business when giving a gift to you clients it’s shows you have appreciated them and value their business, this also something you can do with your staff.

In a recent study, its claimed that “it costs five times as much to attract a new customer than to keep an existing one. By giving a gift to your client it will strengthen relationships with them and they would more like stay with you than to your competition.”. Businesses need customer loyalty to help them get through the next year.  Also, when you have good relationships with your customers, they are more likely to recommend their friends and family.

Have you ever been given a gift your bosses, how did you feel afterwards. When at Reading University Students Union, at Christmas we would all taken out for Christmas meal paid by our bosses. As a line manager I always give my team a gift at Christmas to show them I apricated their hard work. When you treat your employee to a meal or give them a gift, it makes them fill special and value. In return they are more likely to be motivated to the business and would go the extra mile to achieve the company objects.

Why Should I think about Christmas branded gift Now?

You would not believe how many businesses leave it too late to send that gift to their client. Losing the opportunity to cement relationships with current customers. Unfortunately, people forget about how busy the factories can be nearer to Christmas. Or looking for ideas to choose from, not risking rushing for a product, which if wrongly chosen could damage that relationship with your client.

 What about stock availability, suppliers will have done their forecasting on top selling lines but will take time to produce the level of stock needed, if its bespoke product then it would take longer. One of the biggest stumbling blocks, is the artwork not being in the correct format or need to be produce.

Another issue some businesses forgets is the lead times to shipped once the product is ready.  As large amount of products is manufactured overseas, and to keep the cost down the supplier would transport by sea than air frigate.  This form of transport is also good for the environment and we all should do our best to reduce the Carbon footprint.

 Another reason why you think about Christmas now, is that you would like to receive the gift in time to arrange a client catch up meeting. If you send the gift by post, it will add extra cost, risk of it being lost, but you can not best meeting someone in person. Seeing their surprise, reaction when you give them your gift, making both of you feel special.

Last year, one of my clients, approached me in July wanting ideas for Christmas gifts, which allowed me time to give her ideas. We were able to deliver in time, so she could see her clients before Christmas. Unfortunately, another client asked me in mid-October, and we were unable to deliver before Christmas, they lost the opportunity to cement their relationship with clients. 

What great gifts could you send to your clients or staff?

When selecting that ideal gift to give to your client, it’s got to be something they would use regularly. Also, small or lighten you can post without costing an arm or leg, if you couldn't manage to get around to have that important meeting.

Here are my top five suggestions for you to consider:

A5 Professional Notebooks

One of our top selling products, everyone loves to feel of soft touch cover and very practical to use when at meetings for taken that important information.  When you Deboss your logo on the front, it gives a classic look.

Stainless steel double walled bottle (500ml)

Introducing our double walled stainless-steel bottle (500ml), the perfect companion for anyone on-the-go! If you're looking for a bottle that not only keeps your beverages at the perfect temperature keeping your drinks hot or cold for hours. but also looks great and is built to last. further. When you have your engraved on, give it a professional finish.

Mugs

Branded mugs are a great way to get your brand visible to the right eyes. Perfect for you to hand out to tea or coffee lovers, mugs are a great way to ensure your brand is seen by everyone in the office. A great way to keep their beverages at the desired temperature.

Pen Sets in a Presentation Box.

If you want to creating everlasting impression on your client, they will actually think a lot of thought into the gift, a pen set is the ideal gift. Your client would treasure this gift, would glide when writing notes or signing them important documents.

Have you thought about branded stationery?

You may not have the finance at this moment of time to spend on branded gifts, however there is another way you can still show your appreciation to the client.

A bespoken Christmas card with your logo and a personalised message inside, ideal for sending to your staff or customers, maybe with all your team have signed it. With a range of premium stock card for you to choose from, you could also put some foil on to give it the finish touch.

Remember by giving a gift to your customer, will increase the chances of your customer choosing you over your competitors by invoking a sense of brand loyalty. Building good relationships with your customers, they are more likely to recommend their friends and family. Do not miss this great opportunity to solidifying relationships with current customers and staff.

So, if you haven’t yet managed to plan your ‘thank you’ to your valued customers, contacts, and suppliers, you really might want to make this an urgent priority. With a large arrange of products as our disposal, we can product the right product, for right prices and delivered in time.

Why not reach out for a free no obligation quote by visiting https://www.summerspromo