9 Best White Label CRM for Agencies & Resellers

Digital marketing agencies and resellers are constantly seeking innovative solutions to streamline their operations and deliver exceptional results to their clients.

One essential tool in their arsenal is a white label CRM (Customer Relationship Management) platform.

These platforms not only enable agencies to manage client relationships effectively but also allow them to rebrand the software as their own, reinforcing their brand identity and credibility.

In this article, we will explore the best white-label CRM software for agencies and resellers, empowering you to elevate your services and drive success for your clients.

What Is a White Label CRM?

A white-label CRM is a customer relationship management software solution that can be rebranded and resold under another company's brand name. Essentially, it allows businesses to offer CRM services to their clients under their own branding, without the need to develop their own CRM software from scratch.

White label CRM solutions typically include customizable features and branding options, allowing businesses to tailor the software to their specific needs and present it as their own product or service to their customers.

This allows businesses to expand their service offerings, increase brand visibility, and generate additional revenue streams by reselling the CRM software to their clients.

9 Best White Label CRM Software for Agencies and Resellers

1. GoHighLevel

GoHighLevel is a complete all-in-one CRM solution that offers agencies the tools they need to effectively manage interactions with their customers and prospects.

It's a white label CRM software that provides a unique opportunity for marketing agencies and resellers to elevate their services while maximizing profitability.

In my opinion, GoHighLevel is the best white label CRM for agencies and resellers. Its extensive array of features and capabilities caters to agencies and businesses of all sizes, making it a versatile and powerful tool in the digital marketing landscape.

The platform allows you to rebrand and resell the software under your own brand name, at your preferred price point, while retaining 100% of the profits. This flexibility empowers agencies and resellers to establish their brand identity and command their market presence with ease.

Learn More: GoHighLevel White Label CRM

Unlike many other platforms that charge per customer acquisition, GoHighLevel allows users to resell their CRM service to an unlimited number of clients for a single price, simplifying pricing structures and maximizing profitability.

Key Features:

• CRM functionality
• White label capabilities
• SaaS reselling opportunities
• Lead capture forms
• Lead tracking and management
• Email marketing and automation
• Sales pipeline management
• Customizable branding and messaging
• Contact and task management
• Appointment scheduling
• Call recording
• Lead scoring
• Marketing automation
• Customizable dashboards

Pros:

• User-friendly interface
• Professional assistance available for customizations
• Extensive feature set
• 14-day free trial available
• Flexible pricing plans
• Customizable to suit various business needs
• Reliable customer support

Cons:

• Not optimized for eCommerce businesses
• The number of clients users can manage is limited in the lowest pricing plan

GoHighLevel Pricing Plans:

• Agency Starter: $97 per month (Includes 3 Sub-accounts)
• Agency Unlimited: $297 per month (Unlimited Sub-accounts)
• Agency SaaS Pro: $497 per month (Unlimited Sub-accounts + SaaS)

>>>Sign Up Now For GoHighLevel Free Trial<<<

2. DashClicks

DashClicks is a comprehensive white label solution designed to revolutionize your agency's operations.

Created with efficiency in mind, DashClicks integrates seamlessly into your workflow, offering an array of built-in applications like Contacts, InstaSites, and Forms, to streamline your business processes.

One of DashClicks' standout features is its complete white-label capability, allowing users to fully rebrand the platform as their own. This not only boosts brand credibility but also enhances professionalism, setting your agency apart from the competition.

DashClicks prides itself on its smooth and automated onboarding process, eliminating the need for manual client setup. This saves you time and effort, allowing you to focus on what truly matters—growing your business.

Learn More: DashClicks White Label Solution

With this platform, lead generation becomes a breeze. You can effortlessly attract potential clients and manage multiple campaigns simultaneously, all from one centralized platform.

Its intuitive sales CRM software provides valuable insights to accelerate the sales cycle, offering real-time analytics to monitor campaign performance and optimize strategies on the fly.

Features of DashClicks:

• White-Labeling: Fully rebrand the platform to boost brand credibility.
• Automated Onboarding: Simplify client onboarding with seamless and automated procedures.
• Built-in Apps: Essential applications like Contacts, InstaSites, and Forms streamline business operations.
• Lead Generation: Effortlessly attract potential clients and expand your customer base.
• Campaign Management: Run and oversee multiple marketing campaigns simultaneously.
• Sales CRM Software: Gain valuable insights to expedite the sales process and enhance customer acquisition.
• Real-Time Analytics: Monitor campaign performance and make data-driven decisions for optimization.

Pros:

• Simple to navigate and use
• Customizable dashboards
• Effortless data collection
• Responsive support
• Accelerated growth

Cons:

• No phone support, only chat and email
• No social media reporting

Pricing:

DashClicks offers a single pricing plan priced at $99 per month or $997 per year.

Get Started With DashClicks For Free

3. Simvoly

Simvoly is a robust solution designed to empower agencies and businesses with professional websites, sales funnels, and white label CRM services, all under their own branding.

It's a cost-effective and user-friendly platform that agencies and resellers can use in providing white-label CRM services for their customers or resell to make substantial profits.

The platform offers extensive customization options, allowing users to tailor the user interface, email templates, and more to align with their brand identity.

Features:

• Website creation and management
• E-commerce management
• Lead generation and management
• Marketing automation
• Customizable branding and messaging
• Contact and customer management
• Appointment scheduling
• Email marketing
• Advanced analytics and reporting

Pros:

• Comprehensive feature set
• Cost-effective white label CRM software
• User-friendly interface
• Customizable branding and messaging
• Responsive customer support
• Advanced analytics and reporting
• Integration with other platforms

Cons:

• Features may be complex for some users

Pricing:

• WL Basic: $59 per month
• WL Growth: $99 per month
• WL Pro: $199 per month

Get Started With Simvoly White Label CRM for Free

4. Vendasta

Vendasta is a powerhouse platform designed to empower white-label resellers and agencies to manage and boost their online presence.

With a suite of solutions including website development, SEO, social media management, and reputation management, Vendasta caters primarily to small and medium-sized businesses, offering an intuitive and customizable platform tailored to individual client needs.

Vendasta's white label CRM software enables businesses to offer the platform under their own brand, enhancing their service offerings and brand credibility.

This feature is especially beneficial for businesses aiming to provide services to their clients under their own brand identity.

The white label marketing services available for resale on Vendasta cover a wide spectrum, including Reputation management, Listing management, Content services, Digital advertising, Web design, and Social media content.

Commissions per resale: Vendasta offers a lucrative 20-30% commission on resales.

Features:

• Contact Management
• Lead Management
• Sales Management
• Marketing Automation
• Social Media Management
• Business Listing Management
• Reputation Management
• Website Management
• E-commerce Management
• Analytics and Reporting
• Customizable Dashboards

Pros:

• Comprehensive feature set
• Scalable and flexible
• Customizable branding and messaging
• Responsive customer support
• Advanced analytics and reporting
• Integration with other platforms

Cons:

• May be complex for some users
• Some features are limited in the lower pricing plans

Pricing:

• Essentials: $359 per month
• Professional: $749 per month
• Premium: $1,579 per month
• Custom: $3,099 per month

Get Started With Vendasta for Free

5. Involve.me

While Involve.me is widely recognized as a robust all-in-one marketing platform for crafting interactive content like quizzes, surveys, forms, and email campaigns, it also serves as a versatile white label CRM solution tailored for agencies seeking efficient customer relationship management.

With Involve.me, businesses can effortlessly capture and store vital customer data, including names, email addresses, phone numbers, and other contact information. This data can then be leveraged to create segmented customer lists based on various criteria such as geographic location, purchase history, and demographics.

Once segmented, businesses can utilize Involve.me's built-in marketing automation tools to send targeted emails and messages to specific groups of customers, enhancing engagement and driving conversions.

Key Features:

• Versatile Content Types: Involve.me offers a diverse array of interactive content types, including surveys, quizzes, assessments, forms, polls, landing pages, and calculators.
• Drag and Drop Editor: Users can easily create and customize interactive content using the platform's intuitive drag-and-drop editor, no coding knowledge required.
• Templates: Access a library of pre-designed templates that can be customized to match specific needs and branding.
• Integrations: Seamlessly integrate with various marketing tools, including email marketing services, CRM software, and analytics platforms.
• Data Collection: Collect and analyze data from interactive content to refine marketing strategies and drive conversions.
• Mobile-Responsive: All content is optimized for mobile devices, ensuring a seamless user experience.
• Analytics: Detailed insights into user behavior and engagement empower users to optimize content and campaigns.
• White-Labeling: Customize interactive content with your own branding and remove Involve.me branding for a personalized touch.

Pros:

• Versatile content types
• Budget-friendly pricing options
• Easy-to-use drag-and-drop editor
• Access to pre-designed templates
• Seamless integrations with marketing tools
• Robust data collection and analysis capabilities
• Multi-language support
• Mobile responsiveness
• Detailed analytics and insights
• White-labeling options
• Collaborative features

Cons:

• May not cater to all industries or business types
• Limited testing and preview options

Pricing:

• Free: $0/month
• Starter: Starting at $19/month
• Professional: Starting at $49/month
• Business: Starting at $149/month

6. Jetpack CRM

Jetpack CRM is a WordPress plugin designed to streamline customer relationship management (CRM) directly within the WordPress platform.

It enables users to efficiently manage and track leads, customers, and sales interactions from their WordPress dashboard, offering a convenient solution for small businesses.

Key Features:

• Contact Management: Easily manage contacts and track interactions within the WordPress dashboard.
• Lead Capture Forms: Create and deploy lead capture forms to gather valuable customer information.
• Sales Pipeline Management: Visualize and manage sales pipelines to track progress and optimize conversions.
• Email Marketing Integration: Seamlessly integrate with email marketing services to enhance communication with customers.
• Customizable Fields and Tags: Tailor CRM data fields and tags to suit specific business needs and workflows.
• Task and Appointment Scheduling: Schedule tasks and appointments directly within the CRM for efficient time management.
• Reports and Analytics: Gain insights into sales performance and customer interactions with built-in reporting tools.
• Customizable Email Templates: Personalize email communication with customizable templates.
• Integrations: Integrate with popular WordPress forms and email marketing plugins for enhanced functionality.

Pros:

• User-friendly interface for easy navigation and usage.
• Seamless integration with WordPress for enhanced convenience.
• Affordable pricing plans to suit varying business needs and budgets.
• Customizable to align with brand identity and messaging.
• Built-in lead capture forms to streamline customer acquisition.
• Effective sales pipeline management for improved conversion tracking.

Cons:

• Limited customization options compared to standalone CRM platforms.
• Fewer integrations available compared to dedicated CRM solutions.
• Limited reporting and analytics capabilities for in-depth performance analysis.

Pricing Plans

• Freelancer: $11 per month
• Entrepreneur: $17 per month
• Reseller: $5.40 per site

Get Started With Jetpack

7. Bitrix24

Bitrix24 is a suite of business management tools encompassing CRM, project management, task management, document management, and communication tools.

As a cloud-based platform, Bitrix24 serves as a centralized hub for businesses to efficiently manage customer relationships, projects, tasks, and communications, all from one convenient location.

Key Features:

• CRM (Customer Relationship Management): Streamline customer interactions and manage sales pipelines effectively.
• Project Management: Organize and oversee projects from inception to completion, ensuring deadlines are met and objectives achieved.
• Task Management: Assign tasks, track progress, and collaborate with team members to boost productivity.
• Document Management: Store, organize, and share documents securely within the platform for easy access and collaboration.
• Communication Tools: Facilitate seamless communication through email, instant messaging, and video conferencing features.
• Calendar and Schedule Management: Keep track of appointments, deadlines, and events with integrated calendar and scheduling tools.
• Time Tracking: Monitor time spent on tasks and projects to optimize resource allocation and efficiency.
• Mobile App: Access Bitrix24's features on the go with the mobile app, ensuring productivity even when away from the desk.
• White Label Option: Customize the platform with your own branding, logo, and domain name to present it as your own product.
• Integrations: Seamlessly integrate with other software such as Google Drive, Dropbox, and Zendesk for enhanced functionality.

Pros:

• Offers a comprehensive suite of business management tools for streamlined operations.
• Cloud-based platform accessible from anywhere, anytime.
• Customizable and can be branded as your own product, boosting brand recognition and loyalty.
• Available in both free and paid versions to cater to different business needs and budgets.
• Particularly suitable for small and medium-sized businesses seeking scalable solutions.
• Includes a mobile app for on-the-go productivity.
• Provides a white label option for added customization and branding opportunities.

Cons:

• Some features may be overwhelming or unnecessary for smaller businesses with simpler needs.
• Interface navigation may pose challenges for some users, particularly those less tech-savvy.

Pricing Plans

• Free Plan: $0 per month
• Basic Plan: $49 per month
• Standard Plan: $99 per month
• Professional Plan: $199 per month

Get Started With Bitrix24 for Free

8. SalesPype

SalesPype is an all-encompassing marketing platform designed to streamline your business operations and enhance customer engagement.

Unlike some platforms that offer multiple subscription plans with limited features, SalesPype offers a single subscription plan packed with a plethora of tools and functionalities to meet all your marketing needs.

Key Features:

• Click-and-Drag Sales Pipeline: Easily visualize and manage your sales process with an intuitive click-and-drag interface.
• Drip Marketing Automation: Automate your marketing campaigns to nurture leads and drive conversions over time.
• Sales Reporting: Gain valuable insights into your sales performance with comprehensive reporting and analytics tools.
• Project Management: Keep track of projects and tasks seamlessly within the platform for enhanced productivity.
• Email Marketing Tools: Create and send personalized email campaigns to engage with your audience effectively.
• Calendar Tools: Schedule appointments, meetings, and follow-ups effortlessly with integrated calendar tools.
• Form Builder: Design custom forms to capture leads and gather valuable information from your audience.
• Multi-channel Communication: Connect with your customers through various channels including email, video email, SMS/MMS, ringless voicemail, and call bridge, all from one centralized inbox.
• Ready-to-Use Campaign Templates: Kickstart your marketing efforts with pre-designed campaign templates that you can customize and launch with just a few clicks.

Get Started With SalesPype

9 GreenRope

In the vast landscape of white label CRM providers, GreenRope emerges as a dependable choice.

What sets GreenRope apart is its tailored approach to CRM solutions, catering to a diverse range of industries including consultants, nonprofits, government offices, financial services, agencies, manufacturing, and education.

Key Features:

• Custom CRM Solutions: GreenRope goes beyond one-size-fits-all solutions, offering custom CRM solutions tailored to the specific needs and requirements of each industry it serves.
• Enhanced Business Management: With GreenRope CRM, businesses can expect improved business management capabilities, allowing for more efficient operations and streamlined workflows.
• Advanced Time Management: GreenRope empowers businesses with advanced time management tools, helping them make the most of their resources and optimize productivity.
• Streamlined Client Sales and Engagement: GreenRope CRM facilitates seamless client sales and engagement processes, enabling businesses to build stronger relationships and drive sales growth.
• Improved Communication: Communication is key in any business, and GreenRope ensures improved communication channels, fostering better collaboration and connectivity across teams and with clients.

Get Started With GreenRope

Benefits of White Label CRM

Cost Reduction

Developing software can be both challenging and expensive. Hiring a team for the entire process from analysis to maintenance can strain your finances, with no guarantee of a positive return on investment.

Choosing white label CRM solutions eliminates development costs and reduces overhead, making it a cost-effective option for businesses.

Quick Launch

Traditional software development can be time-consuming, taking months or even years to complete. In contrast, white label CRM software is ready to go. With everything already in place, businesses can launch their new product almost immediately.

White label agencies prioritize quick implementation and rebranding for their clients, ensuring a faster time to market.

Proven Products

White label CRM software undergoes rigorous development processes before hitting the market. This includes thorough testing, feedback gathering, and continuous improvements.

Agencies avoid releasing subpar software to protect their reputation, providing businesses with tried-and-tested products that meet high standards.

Lower Risk

Choosing white label CRM software reduces the risk of ending up with substandard products.

Before partnering with an agency, businesses can research their track record and customer satisfaction levels. The flexibility of white labeling allows businesses to switch partners if needed, ensuring they always have access to quality software solutions.

Customization

Tailor the CRM to suit your business needs, ensuring it aligns with your unique requirements.

Rebranding

Apply your branding elements to the CRM, creating a cohesive brand experience for your customers.

Increase Revenue Stream

Unlocking recurring revenue streams through white label CRM reselling is a lucrative opportunity for agencies seeking sustained growth. Unlike one-time service fees, white label CRM solutions typically operate on a subscription basis, ensuring a steady flow of income month after month.

Furthermore, white label CRM presents avenues for upselling and cross-selling additional services. Agencies can offer bespoke integrations, personalized training programs, and continuous support to their white label CRM clients. By delivering an integrated platform and ongoing assistance, agencies not only maximize their revenue potential but also foster stronger client relationships based on continuous value delivery.

Scalability

White label CRMs can scale with your business's growth and changing needs, providing flexibility and adaptability.

Client Engagement

Utilize a professional CRM tool to engage with clients, enhancing their trust and confidence in your services.

Competitive Edge

Stay competitive by offering a branded CRM solution without the need for extensive development, setting your business apart from competitors.

Must-Have Features of A Reliable White Label CRM

Not all white label CRM solutions are created equal. With a plethora of options available, each boasting different features and price points, finding the right one for your business can be daunting.

Here, we'll explore key features that every white label CRM should offer, regardless of business type or size.

Comprehensive Solution

Customers seek solutions, not just products. It's crucial to invest in a white label CRM solution that offers a complete package. Look for a provider that offers more than just CRM software; consider additional features like drip marketing automation, sales reporting, email marketing tools, and more.

GoHighLevel is an exemplary white label solution that encompasses CRM and a suite of complementary features such as project management, calendar tools, and form builders.

By opting for an all-in-one solution like GoHighLevel, you not only reduce costs but also deliver the comprehensive solution your customers demand.

Quality Price Ratio

While affordability is important, don't solely focus on finding the cheapest white label CRM software. Cheap options may compromise on quality, leading to subpar performance.

Also, avoid overly expensive solutions that offer more features than you and your customers actually need. Aim for a solution with a good quality-to-price ratio, ensuring that you get the features you need at a reasonable cost.

User-Friendly Interface

The essence of a white label CRM system lies in simplifying processes for your customers. Therefore, prioritize a user-friendly interface and system. A good CRM software should enhance productivity and reduce the likelihood of manual errors, ultimately improving user experience and satisfaction.

Seamless Integration

Effortless integration with other tools is essential for smooth business operations.

Your chosen CRM software should seamlessly integrate with other tools you offer, preventing compatibility issues and streamlining workflows.

Incompatible tools can lead to inefficiencies and hinder problem-solving efforts, so prioritize seamless integration when selecting a white label CRM software.

Customizability

White label CRM software should be highly customizable to meet the unique needs of your customers.

Beyond allowing easy rebranding, the CRM platform should offer additional customization options to accommodate specific customer requirements.

Look for a solution that empowers you to tailor the software according to your customers' preferences and business objectives.

Frequently Asked Questions

Can You White Label a CRM?

Yes, a CRM often offers the option of white-labeling, enabling you to personalize and rebrand it according to your business requirements or even resell it to others. With a suitable platform, you have the flexibility to set the price at your discretion and retain the entire profit for yourself.

What’s the difference between a white label & an open source CRM?

While both white label and open-source CRMs offer customization, they differ significantly in their rebranding capabilities. White label CRMs are designed for easy rebranding, often featuring user-friendly interfaces like drag-and-drop functionality and direct logo uploads. This makes customization simple, even for those without coding skills.

In contrast, open-source CRMs don't inherently support rebranding for resale. Instead, they provide access to the software's code, allowing businesses to customize it extensively.

However, this customization process is usually more complex, requiring involvement from programmers and DevOps teams to tailor the CRM to specific organizational needs.

Conclusion

Amidst the array of CRM solutions boasting white label features for marketing agencies, GoHighLevel emerges as my top pick. Its robust capabilities and unparalleled control over CRM monetization set it apart in the digital landscape.

Functioning as a comprehensive all-in-one white label CRM software, GoHighLevel encompasses an extensive suite of features. From sales and marketing automation to customer service and support, it offers a diverse range of functionalities tailored to agency needs.