Why AWS Customers Choose to Procure Software Through Channel Partners in AWS Marketplace

Why AWS Customers Choose to Procure Software Through Channel Partners in AWS Marketplace

By Lauren Drigotas , AWS Marketplace Channel Program Manager – Amazon Web Services (AWS)


Customers are procuring software, data, and professional services in AWS Marketplace to take advantage of benefits such as consolidated billing, procurement speed, flexible pricing, and terms.

With AWS Marketplace, customers can leverage preferred Channel Partners to provide added value, such as professional services, implementation support, financing, and more.

This post shares some of the benefits seen by Amazon Web Services (AWS) customers when using AWS Marketplace as their procurement vehicle, and how skilled Channel Partners are adding additional value to drive procurement success.

AWS Marketplace Leads to Better Customer Outcomes

In a 2022 Forrester Total Economic Impact study commissioned by AWS, AWS Marketplace customers saw on average a 75% reduction in onboarding effort for new vendors, 66% time savings due to procurement efficiencies, and a 10% reduction in licensing costs.

AWS Marketplace has features and functionality that drive benefits for procurement departments:

  • Simplify procurement: AWS Marketplace makes it easy for customers to procure, manage, and govern third-party data all in one place. Customers have the ability to consolidate their billing of AWS Marketplace purchases with their AWS services, helping to simplify financial management with a unified view of costs and streamlined billing processes.
  • Optimize costs: Customized pricing, payment schedules, and contract terms help organizations make sure the scope of work and payment schedule best fits their needs. With AWS Marketplace, customers can save resources by monitoring all IT spend with AWS cost management tools and managing software license entitlements in one place.
  • Better control and governance: Customers can have better control and governance over software spend by leveraging Private Marketplace, a customizable digital catalog of authorized software and data products, as well as Vendor Insights to simplify third-party software risk assessments by compiling security and compliance information into a unified dashboard

Furthermore, customers are leveraging Channel Partners to take advantage of added value and expertise on top of the benefits they receive with AWS Marketplace.

Click here to read the full article.


Mohamed Adnan Haja

Cloud Evangelist | Driving Innovation Through Cloud Technologies (AWS Advanced consulting Partner)

1y

By leveraging the combined power of AWS Marketplace and skilled Channel Partners, businesses can optimize their procurement processes, streamline operations, and achieve greater efficiency. It's fascinating to see how this ecosystem collaborates to bring about tangible benefits for customers.

#aws #awspartner Thanks for sharing. For AWS Cloud jobs supporting environmental intelligence data migration, injest, processing, dissemination, and storage visit www.gama1tech.com/careers. We are a proud AWS Advanced Tier Partner.

Simon Wigfield, ACSA

Chief of Staff | Strategic Communications | Marketing | Events

1y

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