Willo just raised an additional $2.4 million to make hiring more human. (Here's why)

Today, I’m excited to announce that Willo has raised an additional $2.4 million from Peter Bauer , 1818 Venture Capital , and other fantastic supporters.

Willo’s video interview software is already trusted by companies like Toyota, Wood Mackenzie, the City of Long Beach (California), and EDF Energy. In 2024 alone, over 650,000 candidates will gain employment through a Willo interview, resulting in over $9 billion in wages enabled. 

Before this round, we had already raised ~$3 million (about £2.4 million) and the company is well on track to sustainable, profitable growth.

Here’s why a raise was the best next step:

Customer focus

Through conversations with hundreds of employers and candidates over the past few years, it’s clear that the hiring process is outdated and in need of an overhaul; having additional funds let us prioritise building a true all-in-one pre-hire platform for our customers.

The Willo team has built a G2 award-winning platform, but our job is only just beginning , as we make it easy for customers to hire with confidence and completely replace the CV in the hiring process.

Our amazing Product team of Danica Manalang , Harold, Von Pamintuan , Hamish Livingston , D F Antoque and Dmytro Lytvyn will continue to build our roadmap based on customer needs, delivering key improvements like multiple choice questions, right to work checks, and candidate scoring tools each month.

And today, we’re even better positioned to build further.

Fuelling innovation

Fundraising enables our team to experiment, invest in R&D, and prioritise growth for candidates and customers (both current and future). 

What does that look like, you might ask?

• Investing in Willo Intelligence with AI to help employers hire at speed and scale.
• Candidate experience and accessibility improvements so it’s even easier to use our platform.
• Building more technologically challenging features and integrations so that our customers can make better, faster and fairer hiring decision for their organisations. 

For example, our Operations leader Kevin Swan recently went through the process to secure ISO 27001 certification—the international standard for information security management. Expect more progress like this in the future. 

Global growth

On top of our Glasgow and Manchester offices we’ve added a New York base to fuel expansion in the United States and Canada.

North America already accounts for over 60% of our revenue and we’ve seen growing demand for our scalable product. This second base will also help us offer timely support and service around the world, as talent leaders in over 180 countries use Willo every day. 

The passionate customer facing sales and success team of Andrew Wood 📹 , Jasmin S. , Rachel Thomson , Ed Driver , Millie Glover is always searching for new opportunities, identifying new customers and then ensuring that they are onboarded perfectly, every time, with Faith Madzikanda 👩🏾💻 .

Scotland proud

For a Scottish startup to receive investment from someone like Peter Bauer—the founder of global email security organization Mimecast, that now works with over 42,000 organizations including Google and Microsoft—is no small feat.

I want to see more global winners coming from Scotland, and frankly want Willo to be one of them.

The Willo team has already built sustainable momentum and we have a strong foundation of global growth to show for it. This extra funding round enables even greater customer focus, fuel for innovation, and provides resources for our team to deliver on our promises. 

tl;dr: This funding makes it possible for Team Willo to change the way the world hires, by replacing the CV with a human-centric approach. And it’s only possible thanks to the tens of thousands of customers and candidates who already put their trust in us, every day.

Happy Hiring!