Is your EAP actually fit for purpose?
Employee Assistance Programs, commonly referred to as EAPs, are a widespread component of employee benefit packages. These programs are typically a hub of perks for employees, with an array of, on the face of it, amazing offerings such as private healthcare, ride-to-work schemes, retail and hospitality discounts and a range of free or discounted wellbeing apps and tech.
Most medium to large employers will subscribe to an EAP, in an attempt to support their employees health and wellbeing - all well intentioned. However, after hundreds of discussions with employers about the mental health challenges they’re facing the pertinent question arises: do these programs truly meet their intended purpose?
In a recent conversation with a Human Resources Director at a prominent global bank, I was told of their underwhelming statistics surrounding EAP engagement. Shockingly, despite spending £17 per person per month on this provision, the average engagement rate for their EAP services hovers at a mere 6%. That’s total! So for every 100 employees, only 6 people engage with the support offered.
You might wonder why, given that these solutions are marketed as the complete solution to enhance the individual employee’s well being without incurring personal costs. After over 5 years working in the space, and speaking to 100’s, if not 1000’s of both employers and employees about the support they receive, the same recurring themes emerge:
Difficult to access
Questionable Support Tools
Recommended by LinkedIn
Lack of trust
Reactive Support
The support is often only accessed, or accessible when it's too late. Either a referral from HR when poor performance and absenteeism have been prolonged issues or when someone is at their lowest ebb and reaches out themselves, or via a loved one. When significant suffering, and costs, have been incurred.
Whilst these reasons aren’t exhaustive, they’re enough to raise the question - is the EAP model broken? If the majority of employees aren’t using the provision and the challenges they were put in to solve, such as workplace mental health and burnout, are getting worse; if not broken, there’s definitely lots of room for improvement.
What I believe is truly needed are diverse solutions that encompass various treatment styles and intensities. There is no one-size-fits-all approach to improving an individual's mental health and wellbeing. It requires different content, formats and intensity based on individual needs. It should be impartial from the employer, and be accessed in their own space, and at their own pace.
We established imatta with the genuine intention of helping people feel better, through preventative and complete support that’s sustainable. It’s about taking small, constructive steps and actions to stay in a positive frame of mind - habitually. We’re trying to transform the way people perceive and experience mental health worldwide.
And the results so far speak for themselves. While traditional EAP utilisation hovers somewhere between 4 and 11%, businesses utilising imatta witness an impressive uptake rate of at least 35%. That’s as much as 8x the number of employees getting assistance to improve their mental health or mental fitness.
If you'd like to discuss how we can help your organisation to better support your teams mental health and wellbeing, please don't hesitate to get in touch.