Your Future of Tourism Coalition Update

Albert Salman named as new FoTC Chair

In an exciting development for the global tourism industry, Albert Salman, co-founder of the Coalition, has assumed the role of Chair of the Future of Tourism Coalition (FoTC). This transition marks a new chapter in the Coalition's journey, building upon the exceptional work of Jeremy Sampson, Chief Executive Officer at The Travel Foundation, who served as the founding chair since the Coalition's inception in Spring 2020.

👉 LEARN MORE ABOUT ALBERT'S NEW ROLE

An opportunity to meet us at the crossroads of Culture, Climate, and Community

Join FOTC founding organizations and many of our Signatories for the first ever Power of Partnership Stewardship Summit. 

Travel advisors, destinations, tour operators and other travel professionals are invited to attend this one-of-a-kind event to gain a better understanding of leveraging cultural heritage and community-based tourism, and disrupt the traditional ways of building business in the travel and tourism industry.

Visit the schedule for a listing of current sessions, check out the speakers, and register today! 

👉 JOIN US

Future of Tourism Toolkit: Navigating the Resources

Our Future of Tourism toolkit is packed full with resources, research, stories, action plans, and case studies to help navigate and support your sustainability journey. But we know, it can get overwhelming. We've started a collection of narratives to help you best navigate how to use the toolkit. These will be updated on a regular basis, so make sure to check back! 

👉 TAKE THE JOURNEY

Please note: the toolkit requires all users to create an account to gain access.

Future of Tourism Coalition Stories

As part of the Future of Tourism Coalition's storytelling initiative, The Future is Now!, the Coalition is spotlighting organizations, destinations, or businesses that are working to activate one (or many!) of FoTC's Guiding Principles. By highlighting their progress, we hope signatories can learn by example and begin to make connections to the people and places spearheading a positive future for tourism.

The Japan Kamaishi Open Field Museum Concept: FoTC Guiding Principle 12 encourages tourism policies and business practices that protect and benefit natural, scenic, and cultural assets. Read more about Japan's Kamaishi Open Field Museum Concept, a system that provides visitors with a greater understanding of Kamaishi’s history and why it is unique as a place. Read More >>

Veszprém’s ‘10 Months-10 Challenges’: FoTC Guiding Principle 1 encourages us to see the whole picture, recognizing that most tourism by its nature involves the destination as a whole, not only industry businesses, but also its ecosystems, natural resources, cultural assets and traditions, communities, aesthetics, and built infrastructure. Veszprém’s ‘10 Months-10 Challenges’ Programme has provided the framework for the destination to become the first Hungarian city where every tourist facility has an independent but coordinated sustainability and accessibility program at the city level. Read More >>

👉 READ ALL STORIES

Can luxury travel be sustainable? 

There’s a common misconception that luxury travel inherently cannot be sustainable, but this is far from the truth. In fact, many luxury travel brands and customers are leading the way in green innovations and community engagement. Sustainable Travel International digs in as part of their featured blog post that outlines the 8 most effective ways luxury travelers and tourism companies can transform their impact.

👉 VISIT THE BLOG

Upcoming Events

Building a Meaningful Supply Chain Webinar | September 21

•  Tourism Cares will partner with USTOA’s Sustainability is Responsibility (SIR) education series to present a webinar entitled, "Building A Meaningful Supply Chain." This free educational opportunity will explore how tourism companies are integrating social enterprises, community-based tourism, and other impact partners to create sustainable supply chains that directly benefit host communities, protect cultural and environmental assets, and connect guests with destinations in a deeper way. Attendance is free; Register here >>

CREST World Tourism Day Forum | September 27 - 28

• In honor of CREST's 20th anniversary, their WTD Forum will look at how the tourism industry and landscape have changed, discuss best practices and lessons learned, and apply what we know to their work moving forward. Attendance is free; Register here >>

Green Destinations 2023 Conference Estonia I 8-10 October

• The Green Destinations 2023 conference will take place from 8-10 October in the Estonian capital of Tallinn and will be organized by Visit Tallinn and Visit Estonia. This will be your opportunity to visit this 2023 European Green Capital on the Baltic Sea, join the world’s largest gathering of sustainable destination management leaders, and get inspired about new solutions towards a responsible future of tourism. Register here >>

Power of Partnership Stewardship Summit | October 15 - 18

• The Summit will convene global industry professionals including suppliers, buyers and media - to connect and engage in critical discussions to envision a collaborative and inclusive future for travel and tourism, knowing that our future hinges upon cross-sector innovations and partnerships.
• General registration is open until September 15; Register here >>

👉 ALL FoTC EVENTS

The Future of Tourism Coalition is a collaborative effort to chart a new, more sustainable direction for tourism and shift the status quo. The Coalition is pursuing a shared global mission: to place destination needs at the center of tourism’s new future. Through the commitment of their Guiding Principles, the greater travel industry and destination agencies can align around a path forward for a more sustainable future for tourism.