Community fave, Black-owned tea shop, and Elevate OGs Brooklyn Tea have proven the POWER that is community. 🖤 Brooklyn Tea co-founders Jamila McGill and Alfonso Wright were guided by a shared passion for tea and inspiration from Ali’s own Jamaican heritage, opening their storefront in the heart of Brooklyn’s Bed-Stuy neighborhood. After being introduced to the Meta Elevate Facebook group in 2020, the pair learned how to leverage Meta tools like Instagram and Facebook Stories, Reels, and ads to stay connected to their customers. When they landed a game-changing big box retail opportunity, they mobilized their digital community and were able to reach $50,000 in sales in less than two weeks. “There would be no campaign without Meta tools. Because of the free visibility and marketing provided by simply having a business Page, we were able to post a 2min video that spread to thousands of people in minutes,” they explained. “We were then able to amplify our voice by pushing paid ads behind the videos that were already doing well organically.” If you’re as inspired as we are by this duo, follow their journey at instagram.com/brooklyntea. 🫖
Meta Elevate
Advertising Services
Menlo Park, California 7,360 followers
On the rise. Together.
About us
Meta Elevate is a community and learning platform created to accelerate the growth of entities of color and celebrate creators who break barriers and turn dreams into realities.
- Website
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https://fb.me/fbelevate
External link for Meta Elevate
- Industry
- Advertising Services
- Company size
- 10,001+ employees
- Headquarters
- Menlo Park, California
Updates
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We’re sharing a resource round-up of grants and programs that’ll help your business access capital and resources to help you grow. Share this post with a friend or fellow business owner, or drop other opportunities in the comments below that'll help the community elevate. #blackownedbusiness
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We brought back Meta Account Manager Tyler Stephens, to answer one of your most asked ads questions. Tyler works on the Meta Elevate Advanced Access team. In this program, you get access to dedicated account managers like her to help your business with strategic marketing, tools, trends and troubleshooting to help your business thrive. With this level of advanced support, our goal is to help you make better decisions about what strategies and solutions to consider to help your business thrive through Meta. We’ll be sharing more about Elevate Advanced Access and ways to apply soon so look out for details on our feeds. Let us know what other ads questions you’d like answered below.
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Special shoutout to the Black-owned companies that Meta relies on daily for a variety of goods and services. Jason Trimiew, Director of Global Supplier Diversity, shares how their team works to give diverse suppliers across the globe the opportunity to compete for and win Meta contracts. Interested in becoming a diverse supplier? Visit Meta Global Supplier Diversity for more information and follow Meta Elevate for additional resources on your business journey.
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Crowns & Hops Brewing Co. founders Beny Ashburn and Teo Hunter have redefined the craft beer industry and built a brand that is bigger than beer. Judy Toland, VP of Global Audience Marketing at Meta, shares how by preserving culture, building a community, and leveraging social media features, Crowns & Hops is creating a business with a lasting legacy. Building your brand? Join the Meta Elevate community for resources on your journey and to connect with other business owners: fb.me/JoinElevateGroup
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A lasting legacy is within reach for your business, just like The Village Market ®, a community-driven organization known for moving entrepreneurs from theory to practice. Crystal Worthem, Global Director, Audience Marketing at Meta, shares how by utilizing their robust social media presence, The Village Market ® have been able to push their mission of advancing business owners further. Leverage this tip for your business and for more resources on building a lasting legacy with your brand, be sure to join the Meta Elevate community: fb.me/JoinElevateGroup #Juneteenth
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It’s all about building legacy, and Vince Hudson, VP of In-Market Audience Marketing at Meta, is here to give you tips to tell your story, just like Fawn Weaver has as she continues to amplify the legacy of Master Distiller Nearest Green and grow the Uncle Nearest brand. Follow Meta Elevate for more resources and support: fb.me/JoinElevateGroup and be sure to check out Fawn Weaver’s new book Love & Whiskey available on June 18th.
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We're here to support your dream of passing your business down through generations. In honor of Juneteenth, Meta Elevate Lead Onika L. W. shares inspiring stories of businesses who started just like yours, creating lasting legacies. Follow us for more resources as you grow your business: fb.me/JoinElevateGroup
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It’s #SmallBusinessMonth, and you know we’re all about supporting and celebrating the contributions of small businesses in the community. Check out these business owners and tag your favs (or yourself) below.