WorldSBK

WorldSBK

Spectator Sports

The leading production motorcycle racing series in the world!

About us

The MOTUL FIM Superbike World Championship is the leading production motorcycle racing series in the world, with more than half a million trackside spectators every year. The two race format and the exhilarating Tissot-Superpole qualifying sessions provide a challenge for both the riders and Manufacturers and puts on a scintillatingly entertaining show for all the fans in the grandstands and for the millions watching at home. WorldSBK is broadcast to a large and ever-increasing international television audience, in 180 countries across the globe. Motorcycles homologated for the MOTUL FIM Superbike World Championship are based on production models available for sale – and with over 100 riders representing more than 20 countries regularly competing in the various classes, WorldSBK is truly a global sport.

Industry
Spectator Sports
Company size
201-500 employees
Founded
1988

Updates

  • View organization page for WorldSBK, graphic

    4,956 followers

    Dorna Group CEO Carmelo Ezpeleta and WorldSBK express their deep condolences on the passing of Bekir Yunus Uçar, President of the Turkish Motorcycling Federation. Uçar was a dedicated figure in Turkish motorsport, working diligently to promote motorcycling within the country. His commitment to the sport and its community helped nurture a growing interest in motorcycle racing in Turkey. WorldSBK extends its heartfelt condolences to Uçar's family, friends, and the Turkish motorcycling community during this time of loss.

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    More than £22,000 raised for Two Wheels For Life during #WorldSBK's Donington Park visit! 🇬🇧 Charity auctions and concerts helped raise a staggering amount of money to go towards the Two Wheels For Life charity. With the MOTUL FIM Superbike World Championship visiting Donington Park a couple of weeks ago, the British venue not only hosted thrilling on-track action but a massive fundraiser for the Two Wheels For Life charity via auctions and concerts. In total, more than £22,000 (approx. €26,000) was raised by people bidding for special memorabilia and witnessing ‘WorldSBK’s Got Talent’ as personnel from the paddock entertained the onlooking crowd. The auction allowed fans to bid on items that would not normally be available. The top item was a fairing from the Kawasaki Puccetti Racing outfit, which sold for £2,050. Next up was a Team#109 Retro Traffic Kawasaki VIP experience in 2025, which went for £2,000. An experience with KRT received a highest bid of £1,800 while, sticking with KRT, £1,200 was spent on Alex Lowes' (Kawasaki Racing Team WorldSBK) leathers. Boots from Alvaro Bautista (Aruba.it Racing - Ducati) sold for £1,000, while many other items raised a huge amount of money. Not only did the auction raise a substantial amount for charity, but so did the concert featuring riders, team managers and more perform in front of the fans. This year, people could vote for their favourite with Mario Salles – from the FIM Yamaha R3 bLU cRU World Cup – claiming the win with his rendition of ‘Perfect’ by Ed Sheeran ahead of Mallory Dobbs (Sekhmet Motorcycle Racing Team) from WorldWCR, who performed ‘That Don’t Impress Me Much’ by Shania Twain and Luke Power (Motozoo ME AIR Racing) from WorldSSP, who wowed the crowds with his interpretation of the Fast Food Song. Aside from the top three, the WorldSBK Super Troupers performed with special guest Toprak Razgatlioglu (ROKiT BMW Motorrad WorldSBK Team) joining in on the action to end the show, while Bautista, Adrian Huertas (Aruba.it Racing WorldSSP Team) and Beatriz Neila (Ampito / Pata Prometeon Yamaha) teamed up, as did Yamaha Thailand Racing Team duo Anupab Sarmoon and Krittapat Keankum. Piotr Biesiekirski (Ecosantagata Althea Racing Team) also performed in the show.

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  • View organization page for WorldSBK, graphic

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    We were thrilled to host students from University of Derby and Staffordshire University as part of the WorldSBK Media Rookies programme. This initiative offered these bright minds an exclusive insight into the vast array of communications and media career paths within the paddock. Here's what their enriching experience included: 📍 Media Centre Tour: Students explored the media centre facilities, learning firsthand about the roles and daily operations of the WorldSBK Communications & PR department. 🎥 OB Van Visit: An exclusive tour of the WorldSBK OB van where the International Programme Feed is produced gave them a behind-the-scenes look at how broadcasts come to life. 🎙️ Meet the voice of WorldSBK: World feed commentator Alex Raby shared insights on the multifaceted aspects of his job and the rigorous preparation involved in broadcasting each race weekend. 📰 Managing press relations: Yamaha Motor Europe Press Officer Oli Rushby discussed his transition from journalist to managing Yamaha riders' media interactions, highlighting the importance of his journalistic background in his current role. 🔍 Reporting Insights: Ivo Schuetzbach from Speedweek.com educated students on the nuances of reporting and building relationships within the paddock, essential for breaking news stories. This initiative not only showcased the dynamic careers in the motorsport industry but also inspired the next generation of media professionals. Kudos to all the professionals who shared their valuable time and experiences with these eager students!

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  • View organization page for WorldSBK, graphic

    4,956 followers

    WorldSBK joins the Portuguese and wider motorsport community in paying tribute to the CEO of the Autodromo Internacional do Algarve (AIA), Paulo Pinheiro, who has sadly passed away. First a mechanical engineer by trade, Pinheiro became the driving force behind the creation of the AIA near his hometown of Portimão. When it opened and first hosted WorldSBK in 2008, it instantly joined the pantheon of greats as one of the most spectacular racetracks in the world. Under Pinheiro's leadership, the AIA quickly became a beloved fixture in the WorldSBK calendar. The iconic "rollercoaster" track layout provided thrilling races and unforgettable moments, cementing its place as a favourite among riders and fans alike. WorldSBK extends our sincere condolences to his family, friends, colleagues, and community.

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    WorldSBK return to Lombardy was proudly celebrated during a press conference held at Palazzo Lombardia in Milan on Thursday 27 June. The Acerbis Italian Round at the CREMONA CIRCUIT S.R.L. on September 20-22 will mark over a decade since our last race at the historic Monza circuit and aligns with our efforts to promote the region alongside other major events, such as the 2026 Winter Olympics. Attilio Fontana, President of Regione Lombardia, emphasized Lombardy's rich motorsport heritage and the region's support for bringing WorldSBK to Cremona. Lara Magoni, Undersecretary to the Presidency with responsibility for Sport & Youth, highlighted the economic and cultural benefits of hosting such events, noting Lombardy's significant motorcycle community. Andrea Iannone, Ducati Go Eleven rider, expressed optimism about the event's potential for growth and its positive impact on both local and national levels. Alessandro Canevarolo, CEO of Cremona Circuit, shared his pride in overcoming challenges to prepare for the event and bringing the championship back to Lombardy. Giovanni Copioli, President of the Italian Motorcycle Federation, praised the Cremona Circuit and anticipated exciting races, while Stefano Pacchioli, WorldSBK COO, discussed the strategic importance of aligning WorldSBK values with the characteristics of venues such as Cremona Circuit. Don't miss out on an incredible race weekend at the Cremona Circuit this September. Join us and be part of the action!

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  • View organization page for WorldSBK, graphic

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    Misano World Circuit and WorldSBK agree on 5-year contract extension 🤝 The Adriatic Coast will continue to serve a starring role in the MOTUL FIM Superbike World Championship, where it has thrilled fans for over thirty years. WorldSBK is excited to announce the continuation of its partnership with Misano World Circuit, ensuring the Emilia-Romagna Round will remain in the iconic Motor Valley through 2029. The Emilia-Romagna Round will continue to thrill fans at the Misano World Circuit for another five years, thanks to the new agreement signed with Santa Monica SpA. This contract renewal solidifies Misano’s prestigious place in WorldSBK history, where it has been a beloved venue since 1991. The Emilia-Romagna Round is not only a highlight in the WorldSBK calendar but also a significant event for local tourism, generating substantial economic impact. A survey by Trademark Italia estimates the event now brings over 30 million euros to the region. Read more 👇

    Misano World Circuit and WorldSBK agree on 5-year contract extension

    Misano World Circuit and WorldSBK agree on 5-year contract extension

    worldsbk.com

  • View organization page for WorldSBK, graphic

    4,956 followers

    WorldSBK is thrilled to announce San Patrignano as our official charity partner for the Italian rounds of the 2024 season! From the Pirelli Emilia Romagna Round at Misano (14-16 June) to the Acerbis Italian Round at Cremona (20-22 September), we will be working together to raise awareness and funds for this incredible community that has been providing free support and rehabilitation for those struggling with addiction for over 40 years. Join us in supporting San Patrignano, a beacon of hope that has welcomed over 26,000 individuals, offering them a home, healthcare, education, and a fresh start. Stay tuned for special events, donation opportunities, and more as we unite the power of sport and compassion to build a better future for all. Together, we can make a difference! 💙🏍️

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    4,956 followers

    There will be a change to the 2024 WorldSBK calendar with Portuguese venue Estoril hosting Round 11 of the season! 🇵🇹 The 2024 #WorldSBK campaign will now feature a visit to the Circuito Estoril in October following the cancellation of the Hungarian Round, which had been scheduled for August. The Estoril Round will take place from October 11th-13th, becoming the penultimate round in the 2024 campaign. The Portuguese venue will host WorldSBK action as well as WorldSSP and WorldWCR, the classes originally scheduled to race at Balaton Park in August, but also the Yamaha R3 bLU cRU European SuperFinale. Read more about it 👇

    Estoril to host penultimate round in 2024, Hungarian Round cancelled

    Estoril to host penultimate round in 2024, Hungarian Round cancelled

    worldsbk.com

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