Category
Email Marketing
Most ecommerce businesses rely on email marketing as a low-cost sales driver. We’ve addressed a wide array of strategies for email, including improving opens, clicks, and conversions, mastering deliverability, optimizing by device, automation, spam, segmentation, and more.
Email Marketing
Google Ad Manager Launches Programmatic Email Ads
The ad management platform quietly added a beta tag for email newsletters, perhaps due to third-party cookies.