Facebook reports £700m in quarterly profit as mobile user base reaches almost one billion a day
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Top Tips For Using Social Media Analysis To Plan Better Marketing Campaigns
Social media analytics firm, Crimson Hexagon, explains how marketing agencies can use social media data to back up their campaign ideas
Can Customer Care Be Given In 140 Characters Or Less?
Oisin Lunny, senior market development manager at OpenMarket says social media is an important part of customer care but can never take its place
Etihad Airways Considers Legal Action Over Three-Year-Old Data Breach
Details of 7,000 Etihad Airways customers appear to have been leaked by an email marketing agency
6 Top Tips For Implementing A Successful Social Media Marketing Strategy
Joel Windels, VP of inbound marketing at Brandwatch, explains how any brand can nail its social media strategy
10 Creative Tweets That Will Make You Rethink Twitter
Helle Tyllesen, director of customer Strategy at Falcon Social, takes a look at some of the best brand tweets of 2015
Instagram Gets Its ‘First Dedicated Security Solution’
Proofpoint SocialPatrol also helps to manage social media accounts on Facebook, Twitter, LinkedIn, Google+ and YouTube.
Greggs Has The Best Free Wi-Fi On The High Street
Use free Wi-Fi to get some work done on the go? More and more retailers, banks and restaurants are offering connectivity
How Virgin Atlantic’s First Class Experience Is Going Virtual
VR ‘Ida’ app offers a preview of the ultimate first-class experience to those stuck in cattle class
Biometrics – Where Technology And Storytelling Meet
Matthew Maxwell, associate creative director at marketing firm SapientNitro, discusses the art of identity technology
Mobile Payments Firm Square Files For Multi-Billion Dollar IPO
Payments company run by Twitter CEO Jack Dorsey prepares to go public
Argos Takes On Amazon With One-Day Delivery Service
High-street retailer offers super-speedy delivery of around 20,000 products across the UK for the first time
Malvertising Attacks Target PornHub, YouPorn
"Unusual" level of attacks on adult sites continue, but porn fans can rest easy as this one has already been halted
Facebook ‘Spam King’ Wallace Pleads Guilty To Criminal Charges
Wallace's junk marketing career predates the Internet, but he has never been convicted of criminal charges until now
Improving Customer Experience: A Must for Mobile Marketers in 2015
Paul Swaddle, CEO, Pocket App, discusses how marketers can create a successful customer experience
Four Key IoT Analytics Trends For Marketing Pros
Gabriele Di Piazza, senior vice-president, marketing at Guavus, explains how IoT analytics can supercharge marketeers' work
General Election 2015: UKIP And Labour Websites Struggle As SNP Leads Digital Race
Website data tests show some parties are not making the best first impression ahead of the General Election
MWC 2015 – SAP Puts Customer Data Into Context For Telcos
SAP reveals solution upgrades, as well as new partnerships, at Mobile World Congress in Barcelona
Lloyds Brings Mobile Banking To Your Smartwatch
Bank will now send push notifications on special offers to use smartphones and wearables
Social Marketing Technology Will Be Number One Priority For CMOs Until 2020
Mobile marketing, analytics and email marketing will also be heavily invested in
Can Cloud-Based Marketing Tech Deliver Business Intelligence?
Advertorial: Marketing campaigns can miss the mark, but new Cloud-based marketing tools could provide the 'actionable' intelligence your businesses needs
How Teradata Integrated Marketing Cloud Users Benefit From Interactive Services
Open platform for digital marketing enables marketers to 'master the moment' by personalising customer experiences using Teradata’s data-driven integrated approach
IBM Bolsters Marketing Automation With Silverpop Purchase
IBM adds personalised customer engagement solutions to its portfolio thanks to the acquisition of Silverpop
Adobe Highlights Digital Marketing ‘Roadblock’
Digital marketers face challenges where it comes to embracing mobile and social technologies, an Adobe study has found
Oracle Buys Responsys For $1.5bn
Oracle will buy cloud-based marketing company Responsys for $1.5bn, continuing rapid consolidation
Harlem Globetrotters Can’t Score With Facebook Direct Marketing
Basketball showmen say they aren't getting any action on Facebook when it comes to direct marketing efforts
Small Businesses Use Facebook, Twitter For Digital Marketing
Small businesses are selecting Facebook and Twitter for their digital marketing, according to a new study
Tealium, Splunk To Integrate Big Data, Tag Management
The partnership between Tealium and Splunk aims to help marketers better make use of big data
UK Audience Technology Start-Up Affectv Secures £2 Million Funding
The company will bring its mix of mathematics and marketing to Europe and Asia
Facebook Bangs Marketing Drum With Mobile User Growth
Facebook is talking up its reach on mobile devices as Brits head away on their annual holidays