Twitter is doing what Facebook does, but with an added dose of privacy
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Oracle Snaps Up Vitrue For Social Marketing
Oracle is to acquire Vitrue, a cloud-based company that helps companies manage their social marketing campaigns
‘Up To’ Broadband Advertising Guidelines Come Into Force
The CAP guidelines look to stop ISPs and mobile vendors making outrageous claims in their ads
SMBs Turn To Social Media And Internet For Marketing
Small businesses are increasingly using social media and the Internet to drive their marketing
Marketing Impact Of Social Media Undervalued, Says Adobe Report
At its Digital Marketing Summit, Adobe's study shows social media has been undervalued as a driver of Web traffic and revenue
Adobe Kicks Off Digital Marketing Summit With Digital Marketing Suite Additions
Restructured Adobe launches its Digital Marketing Summit 2012 with social marketing, personalisation and predictive marketing tools
Adobe Discover Gets Cross-Visit Analytics
Adobe is giving its digital marketing suite the ability to analyse patterns across multiple customer visits
Libel And The Social Media Is A Corporate Issue
On the Internet, everybody can hear you scream - or belch or break wind - because nothing is erased, not even libelous comments, says Eric Doyle
IBM Sweetens Migration Program To Tempt Rival Users
IBM has enhanced its Migration Factory program as it seeks to lure customers away from rival offerings
Smartphone apps for business development and marketing
With an increasing number of customers on the go and using their phones for more than just calls and texting, businesses are increasingly looking at how they can leverage this accessibility for maximum profit and profile. Jeremy Ros ...
Marc Benioff Still Loves Oracle And Microsoft Bating
Salesforce CEO Marc Benioff dislikes Oracle and Microsoft and cannot resist revealing his reasons
Study: Spammers Hacking Legitimate Marketing Platforms
Spammers are using marketing firms' resources to make their malicious messages cleverer
Bing Business Portal Allows Tailored Promotions
Microsoft's Bing Business Portal lets merchants build online listings with deals and promotions