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The Guardian - Back to homeThe Guardian

New business school

It's one thing to build a small business. It's another thing to take it to the next level. This series is here to help 

19 January 2024

  • Five young female bakers gather in front of a work table with decorated cakes.

    ‘Inspired and excited’: how can this Brooklyn baker stir success into her mix?

    Clio Goodman’s bakery is making a splash in Brooklyn, and now she wants to take it to the next level with packaged cake mix

11 January 2024

  • A woman sitting at a laptop in a library.

    A software entrepreneur wants to empower players to develop their own games

    Maria Burns Oritz develops software for Indigenous communities – now she she wants to democratize game development

1 January 2024

  • A man sits in a pink colored space surrounded by flowers and a portrait of a woman on the wall.

    Experts advise: how can this tiny – and funky - flower shop put down roots and grow?

    Brazilian-born Nemuel DePaula wants his Lenita flower truck business to blossom in its brick-and-mortar location

15 December 2023

  • A young woman sitting at a table smiles into the camera as she holds a cup of tea in her hand.

    How can this matcha tea trader keep nurturing her business now that she’s expecting?

    Lauren Danson Purvis’s company, Mizuba, has had a successful 10-year run. Experts advise how she can keep it going while having a baby

1 December 2023

  • Lucy Yu, owner of the bookstore Yu & Me Books, carrying books in busy Chinatown, New York.

    Lucy Yu’s thriving New York bookstore burned down. How can she rebuild without burning out?

    Lucy Yu’s bookstore features works by immigrants and people of color, but a fire earlier this year decimated her business

15 November 2023

  • A middle-age woman displays bags of snacks with a smile.

    A woman without a stomach founded a snack brand. How can she create an appetite in the market?

    Experts advise: Stacy Martin’s Seahorse Snacks has found its niche at high-end stores, but the founder is looking to expand

1 November 2023

  • Fallou Wadje, the 36-year-old designer and founder of the Baayfall clothing line.

    Experts advise: does a growing New York City clothing brand need a storefront in the digital age?

    After fashion designer Fallou Wadje lost her store space, her sales plunged. Now our experts pitch solutions for the Senegalese-born entrepreneur
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