The data store: on big data
News and analysis from the Guardian on big data
The data store: on big data
Music analytics is helping the music industry see into the futureThe internet is taking power away from record labels but it’s also giving them the ability to predict future hits
The data store: on big data
Smart cities: are you willing to trade privacy for efficiency?Data science may be helping cities get 'smarter', but questions remain over how long urban populations will tolerate an increasingly invasive level of data collection
The data store: on big data
These companies are tracking the fitness of their employeesAs the quantified self movement grows, a number of companies are looking to smartphone apps to deliver data-driven insights to create a more productive workforce. Siraj Datoo reports
The data store: on big data
The internet of things is embedding itself into everyday itemsOrganisations such as Provenance are hopeful that companies will eventually allow consumers to buy products based on their personal preferences, not just depending on price point
The data store: on big data
Flappy Bird online: what does the data say?A software developer from Canada has collected data from the Flappy Bird spinoff, the massively successful multiplayer online game Flapmmo.com
The data store: on big data
Fashion data tool Editd helps Asos push revenues up 37%The London startup's insights into consumer fashion retail trends is being used by 200 Asos staff, with pricing information key to helping push sales, says the firm. By Siraj Datoo
The data store: on big data
Why data science matters to FoursquareSince its most recent update, Foursquare users now spend 30% more time with the check-in app. And it wouldn't have been possible without the input of data scientist Blake Shaw
The data store: on big data
Big data: 4 predictions for 2014Big data was seen as one of the biggest buzzwords of 2013, when companies often used the term inappropriately and in the wrong context. This year, people will finally understand what it means
The data store: on big data
How tracking customers in-store will soon be the normEuclid Express has made its retail tracking technology available for free, aiming to make customer monitoring mainstream. By Siraj Datoo
The data store: on big data
How Shazam uses big data to predict music's next big artistsUsers of song-finding application Shazam search for music millions of times a day and the company is using this information to predict next year's likely movers-and-shakers
The data store: on big data
This piece of art flashes at you every time someone tweets a US intelligence trigger wordBig data is providing a tool for the next generation of art, where lines of code are sending a strong political message
The data store: on big data
Rapid development in big data analytics has led to increased investmentBig data has been around for decades but has only taken on the form of a buzzword in the last few years. So why are people taking an increased interest in it? One word: money.
The data store: on big data
What's the role of data scientists on online advertising?Advertising's not what it used to be. Data means the industry is less about the chain-smoking, Martini-swilling folk in Mad Men and more about spreadsheets.
The data store: on big data
Small businesses can get valuable insight from Square – and the company should boast about it moreLess than six months ago, Square's CFO spoke about big data as one of the most exciting trends in the mobile payments industry. So how have small businesses taken advantage of Square's big data offering?
The data store: on big data
Don't be fooled into thinking that big data just relies on technology – but it can helpSmaller shops don't need to invest in big data solutions to find ways of increasing their revenue, just look at the example of Istanbul's Grand Bazaar.
The data store: on big data
What information can retailers see when they track customer movements?Customers have shown concern about businesses using physical tracking - but they might feel differently if they knew the data that was being used.
The data store: on big data
High street shops are studying shopper behaviour by tracking their smartphones or movementBrick-and-mortar retailers are increasingly implementing in-store analytics to better understand customer behaviour.
The data store: on big data
The problem with algorithms: magnifying misbehaviourComputers that learn from and repeat human behaviour save time and money, but what happens when they repeat flawed traits or errors thousands of times per second?
The data store: on big data
Europe deadlocked over data protection reformTalks over proposed changes to the EU Data Protection Directive have stalled, leaving citizens exposed to privacy risks
The data store: on big data
Is the recruitment industry set for a big data revolution?Sports teams have realised the potential of taking a data-driven approach to recruitment, but with staffing taking up a large chunk of firms' costs, is corporate recruiting ripe for the same transformation?
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The data store: on big dataSmall businesses can get valuable insight from Square – and the company should boast about it more
