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University communications and marketing

February 2016

  • Campus vigil

    How social media can help universities in times of tragedy

    Many institutions shy away from online forums in a crisis. But social media can prevent confusion and create space to mourn

July 2014

  • Birmingham university students

    Blog
    Mid-ranking universities will feel squeeze when student numbers cap ends

    Removal of the cap will unleash fierce competition – universities need to rethink how to market themselves to students

April 2014

  • Flags of countries competing in the 2010

    Blog
    Drop in foreign student numbers: are UK universities too complacent?

  • Dr Hiranya Peiris and Dr Maggie Aderin-Pocock

    Blog
    University press officers can help raise the profile of female academics

March 2014

  • Increase in tuition fees

    Blog
    University leaders: how can they inspire and motivate staff?

    Sponsored Q&A: join our online discussion 4 April on providing visionary leadership during a time of financial constraint

  • Young woman drinking martini

    Blog
    Welcome to the age of Martini marketing – any time, any place, anywhere

    University marketers have to develop digital campaigns that operate round-the-clock for students around the globe

  • Keele University

    Blog
    Have traditional student recruitment campaigns lost their bite?

    Universities are finding more creative ways to recruit students – through social media and digital campaigns, a survey finds

February 2014

  • Girl on phone in front of social media chalkboard

    Media network blog
    Digital skills gap: how can modern marketing courses stay relevant?

  • university prospectuses marketing

    Blog
    How to recruit and attract savvy students – five tips

  • university management protest higher education

    Blog
    End the blame game: targeting managers won't cure universities' ills

  • student protest Sussex University

    University finance: how should we judge value for money?

December 2013

  • A man relaxes in a hammock whilst using his laptop

    Blog
    Academic blogging – 10 top tips

    Find your authentic blogging voice, harness the power of social media and, remember, only blog if you want to, say

October 2013

  • Warwick university local impact

    Blog
    'What has your university ever done for me?': communicating local impact

    Universities have a direct role in supporting local economies and communities – let's not forget to tell people, says Alex Miles

September 2013

  • Lib Dem party conference

    Blog
    Vince Cable: international students do not feel welcome in Britain

  • London Metropolitan University

    Blog
    Are London campuses a good or bad thing for UK universities?

August 2013

  • welcome mat

    Blog
    Why open access isn't enough in itself

    Paywalls may not be the only barrier we need to overcome if the public is to benefit from academic research, says Ellen Collins

July 2013

  • student funding

    Blog
    Disadvantaged postgraduates: who are they and how can we help them?

  • A visitor is silhouetted at the Science Museum

    How can we enhance the visibility of women in UK science? – live chat

June 2013

  • Multiple computer screens

    Blog
    University public engagement: 20 tips

    Experts from our recent #HElivechat share best practice and advice on better engaging the public in university research

May 2013

  • Shahidha Bari, centre, with fellow winners of the 2011 ‘new generation thinkers’ contest

    Blog
    Public engagement: 'difficulty is what academics deal in'

    As 10 'New Generation Thinkers' are unveiled, Shahidha Bari discusses the mixed blessing of being a 'media academic'

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